Created by Alex Millar
over 8 years ago
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Whats the main point of distribution channels?
What are the key questions to ask about distribution channels?
What are the options for getting the product to your customer?
What PHYSICAL CHANNEL options to startups have?
Analysis of Original Equipment Manufacturers
Analysis of System Integrators/Value Added Resellers
Analysis of Direct Sales
Analysis of Independent Sales Rep Firms
Analysis of Dealers
Analysis to Distributors/Retailers
Analysis of Mass Merchants
What VIRTUAL CHANNEL options to startups have?
Analysis of Dedicated E-Commerce
Analysis of Two Step E-Distributors
Analysis of Aggregator
Analysis of Mobile App
Analysis of Social Commerce
Analysis of Flash Sales
Analysis of Freemium
How does Solution Complexity affect the type of channel that's required?
give an example of a different products that required different distribution channels because of solution complexity
How are channels compensated?
Explain the distribution channel economics
What's the result of long distribution channels?