Digital Marketing Quiz

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Which option you can use to capture potential business later in the day, even on a limited budget?

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A new client wants to promote his 3 Indian restaurants, in different areas of London, to people searching for places to eat. How might you organize his account?

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Your client sells gardening supplies online. You suggest she use sitelinks because they can:

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How would you explain the importance of ad impressions to a client who's concerned that her Search Network campaign is generating impressions but no clicks?

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You're working on the bidding strategy for a Search Network campaign. If the cost-per-conversion for mobile is lower than for desktop, how might you optimize the bidding strategy to increase the number of conversions?

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Which conversion metric can give you more insight into how your ads drive conversions on mobile phones, computers and tablets?

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An advertiser enabled Conversion Optimizer and noticed a decrease in the number of conversions. What could have caused this decrease to occur?

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You have a budget of US$75 per day for your client’s Search campaign, and you'd like to set a maximum cost-per-click (max. CPC) bid of US$1. How can you validate that this is the right bid amount for getting the most clicks?

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Your manager the campaigns for a client that runs a wine tour business in Florence. The ads have stopped showing on Google. If the budget is limited, what might help make sure the ads show?

1

Return on investment (ROI) information can help you manage a client's campaign by helping you determine how to:

X Information Technology Quiz on Digital Marketing Quiz, created by ajay kumar on 21/09/2016.

Digital Marketing Quiz

Which option you can use to capture potential business later in the day, even on a limited budget?

A new client wants to promote his 3 Indian restaurants, in different areas of London, to people searching for places to eat. How might you organize his account?

Your client sells gardening supplies online. You suggest she use sitelinks because they can:

How would you explain the importance of ad impressions to a client who's concerned that her Search Network campaign is generating impressions but no clicks?

You're working on the bidding strategy for a Search Network campaign. If the cost-per-conversion for mobile is lower than for desktop, how might you optimize the bidding strategy to increase the number of conversions?

Which conversion metric can give you more insight into how your ads drive conversions on mobile phones, computers and tablets?

An advertiser enabled Conversion Optimizer and noticed a decrease in the number of conversions. What could have caused this decrease to occur?

You have a budget of US$75 per day for your client’s Search campaign, and you'd like to set a maximum cost-per-click (max. CPC) bid of US$1. How can you validate that this is the right bid amount for getting the most clicks?

Your manager the campaigns for a client that runs a wine tour business in Florence. The ads have stopped showing on Google. If the budget is limited, what might help make sure the ads show?

Return on investment (ROI) information can help you manage a client's campaign by helping you determine how to: