An important part of negotiating a sports or event sponsorship contract involves the sponsor agreeing on which component?
Date and time of the sports event
Fee and payment schedule
Size and interest of the audience
Cost of planning and production
A sponsorship agreement between a sports team and a local business should include which components?
Benefits for both parties
Tangible rewards
Guaranteed results
Third-party responses
When preparing a sponsorship agreement, it is important for the sport or event to include detailed information concerning what about the sponsor?
Marketing rights
Selling policies
Financing sources
Hiring practices
