Chad Collins
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ENT I 4.09 Quiz

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Chad Collins
Created by Chad Collins over 7 years ago
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ENT I 4.09 Quiz

Question 1 of 4

1

Certain product characteristics often require a business to select intermediaries that have which specific components?

Select one of the following:

  • Demands

  • Needs

  • Limitations

  • Capabilities

Explanation

Question 2 of 4

1

During the distribution channel selection process, a producer should consider intermediary services and which other factors?

Select one of the following:

  • Policies

  • Theories

  • Origins

  • Scales

Explanation

Question 3 of 4

1

The Barker Company is determining which channel of distribution to use by considering the number of potential customers in various geographic regions. The company is focusing on which components?

Select one of the following:

  • Market factors

  • Branding issues

  • Product benefits

  • Capabilities of emloyees

Explanation

Question 4 of 4

1

Which are product factors that a business considers when selecting a channel of distribution?

Select one of the following:

  • Unit value, order size, and complexity

  • Complexity, perishability, and unit value

  • Perishability, location, and order size

  • Location, unit value, and order size

Explanation