Question 1
Question
Competitive strategy determines the structure, features, and functions of every information system
Question 2
Question
What DOESN'T affect buyer power?
Question 3
Question
Porter's four competitive strategies can result in a combination of each of these except:
Answer
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Cost Leader, Industry Wide
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Cost Leader, Differetiation
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Differentiation, Industry Wide
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Industry Segment, Differentiation
Question 4
Question
Which is NOT a primary activity in the value chain?
Answer
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Operations
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Service
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Procurement
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Marketing and Sales
Question 5
Question
What is a Business Process?
Answer
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Cost of inputs + Cost of activities
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Value of all outputs - Costs
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Network of activities that generate value by transforming inputs into outputs
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A collection of something
Question 6
Question
Social Media Information supports the sharing of content among a network of uers
Question 7
Question
Business processes vary in cost and effectiveness
Question 8
Question
The two ways IS provides competitive advantages are: product implementations and process implementations
Question 9
Question
The tree types of capital are: Traditional, Human, and ________.
Answer
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Technological
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Owned
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Social
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Invested
Question 10
Question
What are the Four Pillars of a Hyper-Social Organization?
Answer
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Consumers become Humans
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Market Segments become Tribes
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Structure and Control becomes Messiness
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Consumers become Tribes
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Channels becomes Networks
Question 11
Question
Which is NOT included in dynamic processes?
Answer
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Usually requires human judgements
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All decisions can be made by computers
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Flexible, informal, and adaptive
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Involves strategic decisions
Question 12
Question
Companies should monitor unfavorable reviews and delete them in a timely manner because unfavorable reviews provide no benefit to the companies or consumers
Question 13
Question
Reputation management services are a tool for ____________ activity in SEAMS
Answer
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Measure
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Sense
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Engage
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Activate
Question 14
Question
Which of the following is an example of a dynamic process?
Answer
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Social Netowkring
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Customer Returns
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Order Entry
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Purchasing
Question 15
Question
Process efficiency is the measure of the process inputs and outputs
Question 16
Question
Which of the following is an example of IS improving the quality of a business process?
Answer
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Augmenting a human
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Performing an Activity
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Controlling Process Flow
Question 17
Question
Which of the following does NOT cause information silos?
Answer
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Different departments have common long term goals
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Different personal and workgroup needs
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Duplicated and inconsistent data
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Data isolated in islands of automation
Question 18
Question
A way to limit information silos is to store a single copy of the data in a shared database, and revising business processes and applications to use that database
Question 19
Question
In a CRM system, what is not one of the four phases of the customer life cycle?
Answer
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Attract
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Categorize
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Sell
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Support and Resell
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Research
Question 20
Question
An Enterprise Resource Planning (ERP) is a suite of applications (modules), a database, and a set of inherent processes for consolidating business operations into a single, consistent, computing platform
Question 21
Question
Why is it important to have ethical data?
Question 22
Question
More colors and text will improve your data visualization
Question 23
Question
Which of the following should you check to understand infographics?
Answer
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Data Alterations
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Data Source
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Data Presentation
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All of the above