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Search engines

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Exam
Samuel Melendez
Quiz by Samuel Melendez, updated more than 1 year ago
Samuel Melendez
Created by Samuel Melendez almost 9 years ago
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Resource summary

Question 1

Question
How is duck duck go different from google or yahoo?
Answer
  • Google and yahoo are faster
  • Google and yahoo only presents sponsored links
  • Google and yahoo track you searches with the purpose of giving you what you want to see.
  • Google and Yahoo do not track your searches.

Question 2

Question
Why are you missing things when you search on Google?
Answer
  • Google is not a good search engine
  • Google is giving you what it thinks you want based on your history
  • Someone has hacked your computer
  • Google doesn't like certain websites

Question 3

Question
What is meant by the last phrase in this statement? "The search tools that help us find needles in the digital haystack have become the lenses through which we view the digital landscape. Businesses and governments use them to distort our picture of reality."
Answer
  • We believe what we want to belive
  • The truth always comes out
  • What businesses and governments let you see online helps you to reach a conclusion on what is true
  • The truth will set you free

Question 4

Question
What would be a strategy we could use to get more information and perhaps get information business and governments don't want us to have?
Answer
  • We could always get our information from google
  • We should limit our clicks to the first results in google
  • We should consider other resources of information other than search engines
  • We should allow cookies when we go to websites

Question 5

Question
What did you need to find something on the internet before there were search engines?
Answer
  • key words
  • the internet has always had search engines
  • you just need google
  • The web address (the url)

Question 6

Question
As the web went commercial what appeared to help people find things?
Answer
  • Google
  • search engines
  • directories (like Yellow Pages)
  • craigslist

Question 7

Question
What is the difference between a "yellow pages" and our favorite search engine "Google"?
Answer
  • Google has a directory of sites for you to choose from
  • Google presents its websites in alphabetic order
  • A directory will allow you to choose from websites it has, and it is in alphabetic order
  • A directory finds websites based on key words you enter

Question 8

Question
How have we given power to our search engine?
Answer
  • It controls what we like
  • It controls what happens to us
  • It controls the information we recieve
  • It controls our finances

Question 9

Question
What is the valuable information our search engine is collecting from us?
Answer
  • Our search and traffic history
  • what degrees we have
  • how many dates we go on
  • when we wake up

Question 10

Question
How are our searches and traffic history being used against us?
Answer
  • Search engines use it to determine the advertisement you see
  • search engines send the information to the police
  • search engines save the information
  • the government uses it to check our taxes

Question 11

Question
What is a sponsored link?
Answer
  • an advertisement
  • a regular link
  • a video
  • an image

Question 12

Question
What are the ordinary links that Google searches present?
Answer
  • Links that are not advertisements
  • Links from advertizers
  • commercials
  • sales

Question 13

Question
What is “Zyprexa.”?
Answer
  • A religion
  • A form of martial arts
  • A drug
  • Candy

Question 14

Question
What was the secret "Eli Lilly and Company" were hiding concerning their great drug "Zyprexa"?
Answer
  • It was manufactured in china
  • side effects such as causing diabetes
  • It was really just tylenol
  • there was no secret

Question 15

Question
What are the three things Jen (another name for google or yahoo) is always doing?
Answer
  • selling to advertizers
  • providing you with links
  • Gather information, make copies, build indexes
  • dreaming

Question 16

Question
What kind of pages does Jen visit daily?
Answer
  • encyclopedias
  • other search engines
  • news
  • libraries

Question 17

Question
Why will Jen decide to visit some sites yearly?
Answer
  • It does not like them
  • It has not paid its jen subscription
  • It is a seasonal site
  • It has noticed that it rarely changes

Question 18

Question
Why might Jen not see some pages on the web ever?
Answer
  • The pages was up for a short time for a specific purpose
  • it is in a foreign language
  • it has obscene content
  • Jen does not work very well

Question 19

Question
What is meant by Jen "Keep Copies" of websites?
Answer
  • Copies are printed and sent to Jen's office
  • Jen makes its own version of the site to compete with it
  • Jen downloads a copy of every web page her spider visits

Question 20

Question
Finish this statement "But caching web pages makes it possible for Jen to have a page that
Answer
  • is hidden
  • was never on the interent
  • is no longer on the internet
  • should not be on the internet

Question 21

Question
What is meant by "Bits do not die easily"
Answer
  • Bits are not alive so they cannot die
  • bits are digital and only need electricity
  • bits of information online can be easily copied to other websites that will keep the information alive even when the original website is gone
  • bits can come back even after they are killed

Question 22

Question
Describes an index as far as Jen is concerned.
Answer
  • A list of terms followed by the places they occur.
  • A list of sites
  • categories of sites
  • an encyclopedia

Question 23

Question
What other information is Jen saving about the text on the web page?
Answer
  • the size of the font
  • the color of the font
  • the style of the font
  • all of the above

Question 24

Question
Would Jen provide different results for allergy treatment, if the user types it with quotes such as “allergy treatment"?
Answer
  • Jen will treat both examples as the same
  • Jen will find more results for “allergy treatment", because she will be looking for the exact term
  • Jen will find less results for “allergy treatment", because she will be looking for the exact term
  • The results for “allergy treatment" will be incorrect

Question 25

Question
What does relevance mean for search engines?
Answer
  • results that match the intent of the query (search)
  • links to important sites, like those ending in .gov
  • results that match the intent of advertisers
  • results that match the intent of the government

Question 26

Question
What is recall for a search engine?
Answer
  • This is where all relevant documents have been found
  • This is where all relevant documents have been indexed
  • This is where all relevant documents have been presented
  • This is where all relevant documents have been copied

Question 27

Question
Why is total recall unimportant?
Answer
  • results would take too long
  • Most users will never look at 1000's of websites
  • some sites are not relevant

Question 28

Question
What is not included in the relevance calculation?
Answer
  • the number of times the key words appear in the document
  • whether the key word appear in large text
  • whether the key words appear in the url
  • whether the site is foreign or not

Question 29

Question
What was one of Google's innovation?
Answer
  • Page rank
  • releavance
  • recall
  • total recall
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