How effective an organization is in the marketplace compared with other organizations that offer similar products or services
Respuesta
Competitiveness
Stragegy
Pregunta 2
Pregunta
Plans that determine the direction an organization takes in pursuing its goal.
Respuesta
Strategy
Productivity
Pregunta 3
Pregunta
What are the Business Goals?
Respuesta
Better Quality
Higher productivity
Lower Cost
The ability to quickly respond to customer needs
Competitiveness
Pregunta 4
Pregunta
The effective use of resources
Respuesta
Productivity
Strategy
Pregunta 5
Pregunta
The ability and performance of an organization in the marketplace compared to other organizations that offer similar goods and services
Respuesta
Competitiveness
Strategy
Productivity
Pregunta 6
Pregunta
Organization complete through some combinations of their marketing and operations functions
Respuesta
Competitiveness
Strategy
Productivity
Pregunta 7
Pregunta
Minimum standards of acceptability for purchase
Respuesta
Order qualifier
Order winners
Pregunta 8
Pregunta
Allow products to be considered?
Respuesta
Order Qualifier
Order Winners
Pregunta 9
Pregunta
Create perception of being better than the competition and allow product to be purchased
Respuesta
Order winners
Order qualifiers
Pregunta 10
Pregunta
Are those purchasing criteria that customers perceive as minimum standards of acceptability for purchase. However, these may not be sufficient to get a customer to purchase from the organization.
Respuesta
Order winners
Order qualifiers
Pregunta 11
Pregunta
Are those purchasing criteria that cause the organization to be perceived as better than the competition