Pregunta 1
Pregunta
1. A/n _________ product is the one that people find beautiful and exciting.
Respuesta
-
attractive
-
modern
-
fashionable
-
popular
Pregunta 2
Pregunta
2 A/an ____expensive product is reasonable in price.
Pregunta 3
Pregunta
3. _______ is a system in which employees work a fixed number of hours each week and can arrange their own schedule.
Respuesta
-
Flexitime
-
Overtime
-
Full-time
-
Part-time
Pregunta 4
Pregunta
4. A career ________ is something you do to progress in your job.
Respuesta
-
move
-
break
-
plan
-
opportunity
Pregunta 5
Pregunta
5. A career _______ is a period of time spent away from job to do sth (eg. to look after children)
Respuesta
-
break
-
opportunity
-
move
-
plan
Pregunta 6
Pregunta
6. All of these mean “without a job” EXCEPT for:
Respuesta
-
unworkable
-
unemployed
-
jobless
-
workless
Pregunta 7
Pregunta
7. All the people in work or available for work are called_______ force.
Respuesta
-
labour
-
job
-
employment
-
physical
Pregunta 8
Pregunta
8. A business organization that makes or sells goods or services is called a(n) ________.
Respuesta
-
company
-
outlet
-
office
-
branch
Pregunta 9
Pregunta
9. A __________ is a person that owns shares in a company.
Respuesta
-
stakeholder
-
CEO
-
manager
-
deputy
Pregunta 10
Pregunta
10. We’ve already got six ________ in Europe, and we’re opening a new one in Russia next month.
Respuesta
-
subsidiaries
-
companies
-
headquarters
-
head offices
Pregunta 11
Pregunta
11 A __________ is the place where most of the important decisions are made.
Respuesta
-
head office
-
department
-
branch
-
representative office
Pregunta 12
Pregunta
12. A company whose money is divided into shares so that many people own a small part of it is called a/an ________ company.
Respuesta
-
joint-stock
-
limited
-
multinational
-
associated
Pregunta 13
Pregunta
13. The sales of a particular company in a market, expressed as a percentage of the total sales are called the ______________.
Respuesta
-
market share
-
income
-
share price
-
profit
Pregunta 14
Pregunta
14. Our country is now attracting highly skilled ______ force.
Respuesta
-
labour
-
job
-
employment
-
physical
Pregunta 15
Pregunta
15. A __________ is an individual bank, office, shop etc. that is part of a larger organization.
Respuesta
-
branch
-
department
-
headquarter
-
head office
Pregunta 16
Pregunta
16 The money a company makes after taking away its costs makes up its____________ .
Respuesta
-
profit
-
turnover
-
earnings
-
income
Pregunta 17
Pregunta
17. If we don’t produce and sell more than 10.000 sets a year, we won’t make any ________.
Respuesta
-
profit
-
turnover
-
interest
-
earnings
Pregunta 18
Pregunta
18 The most important person on the board of directors of a company is its _______.
Respuesta
-
chairman
-
manager
-
director
-
deputy
Pregunta 19
Pregunta
19 The product life________ is the length of time people continue to buy a particular product.
Pregunta 20
Pregunta
20 A consumer ________ is simply a description of a typical customer.
Respuesta
-
profile
-
behaviour
-
image
-
survey
Pregunta 21
Pregunta
21 The introduction of a product to the market is called the product ________.
Pregunta 22
Pregunta
22. A market ________ is a group of customers of similar age and income level.
Respuesta
-
segment
-
profile
-
share
-
niche
Pregunta 23
Pregunta
23 Our representatives are under a lot of pressure to meet their sales ________.
Respuesta
-
targets
-
numbers
-
figures
-
forecast
Pregunta 24
Pregunta
24 All of these are synonyms EXCEPT for:
Pregunta 25
Pregunta
25. To leave a job or position usually through your own choice rather than being made to leave means to _______.
Respuesta
-
resign
-
retire
-
fire sb
-
dismiss sb
Pregunta 26
Pregunta
26. To stop doing one’s regular work, because one has reached a pension age means to _______.
Respuesta
-
retire
-
dismiss
-
fire
-
resign
Pregunta 27
Pregunta
27. Which verb goes with such nouns as “time off”, “early retirement”, “break”.
Pregunta 28
Pregunta
28. Which verb goes with such nouns as “research”, “job”, “work”.
Pregunta 29
Pregunta
29. Working extra time is called ___________.
Respuesta
-
overtime
-
part-time
-
flexitime
-
full-time
Pregunta 30
Pregunta
30. The turn___ increased by 5% to $61 million last year, but unfortunately our profit figures are not so impressive.
Pregunta 31
Pregunta
31. All of them go with the word “company” EXCEPT for:
Pregunta 32
Pregunta
32. The company that sells the largest quantity of a particular product is called the market _______.
Respuesta
-
leader
-
owner
-
holder
-
broker
Pregunta 33
Pregunta
33. This company makes fashionable and _____-wearing footwear.
Pregunta 34
Pregunta
34. A good-quality product is _____.
Respuesta
-
reliable
-
popular
-
practical
-
fashionable
Pregunta 35
Pregunta
35. ________ market products are designed to be affordable to the lower-class people.
Pregunta 36
Pregunta
36. If products are _____-made, they are made specially for one person or a group of people.
Respuesta
-
custom
-
consumer
-
group
-
class
Pregunta 37
Pregunta
37. To change sth in order to improve it means to _____ it.
Respuesta
-
modify
-
test
-
design
-
construct
Pregunta 38
Pregunta
38. To make a new product publicly available is to _____ it.
Respuesta
-
launch
-
promote
-
manufacture
-
distribute
Pregunta 39
Pregunta
39. All of these are synonymous to the verb “manufacture” EXCEPT FOR:
Respuesta
-
launch
-
produce
-
make
-
create
Pregunta 40
Pregunta
40. When the sales are going down steadily, the companies usually decide to _____ the product.
Respuesta
-
discontinue
-
design
-
distribute
-
launch
Pregunta 41
Pregunta
41. Rolex makes a ______ of high-quality watches.
Pregunta 42
Pregunta
42. A/an _______ is a series of planned activities with a particular social or commercial aim.
Respuesta
-
campaign
-
advertisement
-
publicity
-
launch
Pregunta 43
Pregunta
43. The main elements of the marketing __________ are product, price, promotion and place.
Respuesta
-
mix
-
share
-
segment
-
research
Pregunta 44
Pregunta
44. If a celebrity __________ a product, he/she says in advertisements how good it is.
Respuesta
-
endorses
-
launches
-
places
-
distributes
Pregunta 45
Pregunta
45. The information about the efficiency of our service was gathered from over 500 interviews with_________.
Respuesta
-
consumers
-
employers
-
representatives
-
people
Pregunta 46
Pregunta
46 A product’s shelf life is synonymous to its life_______.
Pregunta 47
Pregunta
47. Which of these is closest to the verb “advertise”?
Respuesta
-
promote
-
launch
-
distribute
-
test
Pregunta 48
Pregunta
48. Computers are getting more and more user-____
Respuesta
-
friendly
-
friend
-
friendship
-
friendlier
Pregunta 49
Pregunta
49. Which prefix is used to form an antonym of “attractive”:
Pregunta 50
Pregunta
50 Nokia once produced some best-_____ mobile phones.
Pregunta 51
Pregunta
51. To do overtime means to ________________.
Respuesta
-
work extra hours
-
help something develop and grow
-
work too much or too hard
-
do sth that involves physical or mental activity
Pregunta 52
Pregunta
52 This type of computer is no longer available. In fact, the whole range has been ___
Respuesta
-
discontinued
-
modified
-
promoted
-
distributed
Pregunta 53
Pregunta
53. Duracell makes __________ __________ batteries, which are durable.
Respuesta
-
long-lasting
-
well-made
-
lightweight
-
reliable
Pregunta 54
Pregunta
54. Samsonite bags are __________ products, they are of high quality.
Respuesta
-
well-made
-
hard-wearing
-
user-friendly
-
high-tech
Pregunta 55
Pregunta
55 They have signed a contract with an advertising agency to _____________ our new product.
Respuesta
-
promote
-
purchase
-
make
-
use
Pregunta 56
Pregunta
56. Chanel and Dior have both developed the _________ perfume: they are market leaders.
Respuesta
-
best-selling
-
reliable
-
practical
-
long-lasting
Pregunta 57
Pregunta
57 Timberland makes boots that are both fashionable and _________: they are durable and tough.
Respuesta
-
hard-wearing
-
reliable
-
lightweight
-
expensive
Pregunta 58
Pregunta
58 A __________ product is the one that many people buy.
Respuesta
-
best-selling
-
hard-wearing
-
user-friendly
-
long-lasting
Pregunta 59
Pregunta
59. A/an _________ product is usually expensive and of high quality.
Respuesta
-
upmarket
-
high-priced
-
downmarket
-
best-selling
Pregunta 60
Pregunta
60 Choose the word associated with the product description: It’s very easy to install and works with Adobe-Flash Player.
Respuesta
-
user-friendly
-
hard-wearing
-
reliable
-
long-lasting
Pregunta 61
Pregunta
61 Choose the word associated with the product description: You can be sure it will work effectively and without any problems.
Respuesta
-
reliable
-
user-friendly
-
long-lasting
-
hard-wearing
Pregunta 62
Pregunta
62. Choose the word associated with the product description: You’ll use Samsung TV for many years.
Respuesta
-
long-lasting
-
reliable
-
user-friendly
-
popular
Pregunta 63
Pregunta
63 ASUS manufactures __________ computer products: they are highly sophisticated.
Respuesta
-
high-tech
-
high-quality
-
long-lasting
-
hard-wearing
Pregunta 64
Pregunta
64. If you ________ a product, you make it available to customers after it has been produced.
Respuesta
-
distributes
-
promotes
-
endorses
-
advertises
Pregunta 65
Pregunta
65 The main building of an organization is called ________.
Respuesta
-
headquarter(s)
-
branch
-
subsidiary
-
department
Pregunta 66
Pregunta
66 All of these go with the verb “get” EXCEPT FOR _______.
Respuesta
-
anti-social hours
-
the sack
-
a promotion
-
a job
Pregunta 67
Pregunta
All of these go with the verb “work” EXCEPT FOR ______.
Respuesta
-
time off
-
flexitime
-
overtime
-
anti-social hours
Pregunta 68
Pregunta
68. Which verb goes with such nouns as “fortune”, “progress”, “living”?
Pregunta 69
Pregunta
69. Which verb goes with such nouns as “promotion”, “job”, “salary”:
Pregunta 70
Pregunta
70. A company more than 50 per cent of which is owned by the parent company is called a ________.
Respuesta
-
subsidiary
-
public corporation
-
JSC
-
holding
Pregunta 71
Pregunta
________ is the process of moving to a more important job or rank in a company or organization.
Respuesta
-
Promotion
-
Employment
-
Management
-
Recruitment
Pregunta 72
Pregunta
72. The cost of a company’s shares is its __________.
Respuesta
-
share price
-
turnover
-
profit
-
market share
Pregunta 73
Pregunta
73. All of these go with the noun “product” EXCEPT FOR:
Respuesta
-
agency
-
lifecycle
-
launch
-
range
Pregunta 74
Pregunta
All the employees of a company or country are commonly referred to as its___________.
Respuesta
-
workforce
-
work force
-
working force
-
work-force
Pregunta 75
Pregunta
A _________ is a company that controls a smaller company or organization.
Respuesta
-
parent company
-
subsidiary
-
bank
-
joint-stock company
Pregunta 76
Pregunta
The ________ is a group of people who have been elected by shareholders to manage a company.
Respuesta
-
Board
-
Administration
-
Personnel
-
Staff
Pregunta 77
Pregunta
77. A separate part of the market constituted by people of similar age, social status, income is called a market _____.
Respuesta
-
segment
-
share
-
niche
-
maker
Pregunta 78
Pregunta
The 4 P’s of the marketing mix are all of these except for:
Respuesta
-
publicity
-
price
-
place
-
promotion
Pregunta 79
Pregunta
79. The logical relationship between advertising methods and celebrity endorsement is _______.
Respuesta
-
general-specific
-
part and whole
-
equivalence
-
method and purpose
Pregunta 80
Pregunta
The logical relationship between an advertising campaign and a TV commercial is _______.
Respuesta
-
part and whole
-
general-specific
-
equivalence
-
contrast
Pregunta 81
Pregunta
81. The Ministry of Labor must always deal ______ the problem of rising unemployment.
Pregunta 82
Pregunta
82. He always _______ interesting tasks to her assistant.
Respuesta
-
delegates
-
offers
-
suggests
-
reports
Pregunta 83
Pregunta
The government should listen to industry and ________ to its needs.
Respuesta
-
respond
-
report
-
reply
-
answer
Pregunta 84
Pregunta
To ________ means to express strong approval or admiration for sb/sth especially in public.
Respuesta
-
praise
-
apologize
-
treat
-
complain
Pregunta 85
Pregunta
85. What are you talking _____?
Pregunta 86
Pregunta
86. Which preposition goes with the verb “report”?
Pregunta 87
Pregunta
He apologized ____ being late.
Pregunta 88
Pregunta
88. I apologized _____ Ann for giving her my report too late.
Pregunta 89
Pregunta
I agreed _____ my mum that we need to sell our flat.
Pregunta 90
Pregunta
90. A top manager ought to listen _____ new ideas from staff.
Pregunta 91
Pregunta
91. The Head of the Department argued ______ our Dean about the deadline of report submission.
Pregunta 92
Pregunta
My boss talks _____ me every Wednesday at our regular meeting.
Pregunta 93
Pregunta
93. The HR manager deals ______ staff problems, as well as with personnel recruitment and training.
Pregunta 94
Pregunta
94. Our Maintenance Engineer is in charge ______ all repairs of equipment.
Pregunta 95
Pregunta
95. A person appointed to act on behalf of or represent another is called a________ .
Respuesta
-
deputy
-
administrator
-
director
-
manager
Pregunta 96
Pregunta
96. All of these are synonymous to “rival” EXCEPT for:
Respuesta
-
consumer
-
competitor
-
contestant
-
opponent
Pregunta 97
Pregunta
97. ________ is the difference between the cost of buying and selling sth.
Respuesta
-
Margin
-
Interest
-
Income
-
Profit
Pregunta 98
Pregunta
98. The shop was selling everything off ___ a discount.
Pregunta 99
Pregunta
99. The logical relationship between retail and wholesale is _______.
Respuesta
-
contrast
-
general-specific
-
equivalence
-
part and whole
Pregunta 100
Pregunta
100. The logical relationship between complain and grumble is _______.
Respuesta
-
equivalence
-
general-specific
-
part and whole
-
contrast