Creado por rhys elston
hace más de 8 años
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Pregunta | Respuesta |
Why do business exist? | To provide goods and services to customers |
What does 'smart' objectives mean? | S=Specific M=Measurable A=Achievable R=Relevant T=Time-bound |
What is an Entrepreneur? | a person who sets up a business or businesses, taking on financial risks in the hope of profit. |
What are the advantages of sole Traders? | Dead easy to set up you are your own boss you decide what happens to the profit. |
What are the disadvantages of sole Traders? | Long hours Unlimited liability |
What are the advantages of a partnerships? | More owners more ideas share the work More capital to invest |
What are the disadvantages of a partnerships? | Legally responsible for each other Unlimited liability share the profits |
What is LTD | Private limited companies |
What are the advantages to LTDs | Can not lose more than what they put in |
Disadvantages to LTD | publish its accounts (legally obliged to) Legal paperwork |
What is a PLC | public limited compeny |
advantages to PLC | able to offer its shares to the public. They don't have to offer those shares to the public, but they can. |
disadvantages to PLC | The minimum number of shareholders must be two Accounts must be filed within 6 months of the year end The Company Secretary must be a qualified person The minimum number of Directors is two |
What is a Franchise | company to an individual or group enabling them to carry out specified commercial activities |
advantages to Franchise | established product less risk of a business falling training for staff members. |
disadvantages to Franchise | only sell franchise freedom is limited |
Pros for franchisors | increase market share more profit way to expand the business |
cons for the franchiors | if they have bad custemer service they will get a bad rep |
what aims can a business give themselves | survival profit growth market share environmental sustainability ethical considerations customer satisfaction |
what can help businesses hit their aims | objectives |
What is the marketing mix(4 p's) | product price promotion place |
what is a niche | Gap in the market |
what is market research | Finds what the customer wants |
What is primary research | it is you doing your own research |
What is secondary research | looking at other people's research and taking action from that. |
Products should be ... | market driven |
smaller firms target | smaller market |
how can business be advertised | Local radio billboards newspapers posters magazines tv |
What is bad customer service? | Rude, not able to help the customer |
What is good customer service? | Helpful, able to help the customer |
What does |
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