Chapter 8 Key Terms

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Markups and Markdowns: Perishables and Breakeven Analysis
MYKALA ERDKAMP
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Breakeven Point Point at which seller has covered all expenses and costs and has made no profit or suffered a loss.
Contribution Margin Difference between selling price and variable cost.
Cost Price retailers pay to manufacturer or supplier to bring merchandise into store.
Dollar Markdown Original selling price less the reduction to price.
Dollar Markup Selling price less cost.
Fixed Cost Costs that do not change with increase or decrease in sales.
Gross Profit Difference between cost of bringing goods into the store and selling price of the goods.
Margin Difference between cost of bringing goods into store and selling price of goods.
Markdowns Reductions from original selling price caused by seasonal changes, special promotions, and so on.
Markups Amount retailers add to cost of goods to cover operating expenses and to make a profit.
Net Profit (Net Income) Gross profit - Operating expenses
Operating Expenses (overhead) Regular expenses of doing business. These are not costs.
Percent Markup on Cost Dollar markup divided by the cost; thus, markup is a percent of the cost.
Percent Markup on Selling Price Dollar markup divided by the selling price; thus, markup is a percent of the selling price.
Perishables Goods or services with a limited life.
Selling Price Cost plus markup equals selling price.
Variable Cost Costs that do change in response to change in volume of sales.
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