null
US
Iniciar Sesión
Regístrate Gratis
Registro
Hemos detectado que no tienes habilitado Javascript en tu navegador. La naturaleza dinámica de nuestro sitio requiere que Javascript esté habilitado para un funcionamiento adecuado. Por favor lee nuestros
términos y condiciones
para más información.
Siguiente
Copiar y Editar
¡Debes iniciar sesión para completar esta acción!
Regístrate gratis
12043085
Barriers to entry
Descripción
economics Mapa Mental sobre Barriers to entry, creado por Jia Jun Neo el 30/01/2018.
Sin etiquetas
economics
Mapa Mental por
Jia Jun Neo
, actualizado hace más de 1 año
Más
Menos
Creado por
Jia Jun Neo
hace alrededor de 7 años
11
0
0
Resumen del Recurso
Barriers to entry
Natural
1. Extensive IEOS
New entrants produce at smaller scale than incumbent firms
cost disadv, higher unit COP
↓ ability to price g&s competitively
2. High Start-up Costs
Prospective firms lack funds
Entails significant risks
e.g. air travel , railway transport , telecommunications
due to high k requirements
3. Network Effects
product gains more value as more people use it
established firms have strong network effects
e.g. Whatsapp , Facebook , Instagram , Snapchat
something new firms will lack, hence BTE
exists only in industries of certain nature
e..g. Social Media
Artificial
3. Intellectual Property Rights
Patents
for inventions & discoveries
e.g. Ford's patent on autonomous police cars
Grants creators legal right to be sole producer & distributor of product
Copyrights
for works of authorship
e.g. books, artistic paintings
2. Tariffs, Quotas & Trade Restrictions
Limits qty of a gd that can be exported to another cty
↑ difficulty for firms to penetrate international mkt
1. Licenses
Grants legal rights to produce
e.g. Free-to-Air Nationwide Radio Service Licence in SG for radio broadcasting
Strategic
1. Branding
firm advertises & creates distinctive image for itself or its product
influences csr's T&P
Brand Loyalty
Consumers reluctant to switch to substitutes
difficult for new firms to win over mkt share
2. Control over essential resources
New entrants unable to produce
3. Aggressive Tactics
Predatory Pricing
Aggressive Advertising
Limit Pricing
4. High R&D Expenditure
Substantial funds needed to match level of competition
E.g. Pharmaceutical, Smartphones
Recursos multimedia adjuntos
Stop Sign With Support (binary/octet-stream)
Mostrar resumen completo
Ocultar resumen completo
¿Quieres crear tus propios
Mapas Mentales
gratis
con GoConqr?
Más información
.
Similar
Using GoConqr to study Economics
Sarah Egan
Economics
Emily Fenton
AN ECONOMIC OVERVIEW OF IRELAND AND THE WORLD 2015/16
John O'Driscoll
Economics - unit 1
Amardeep Kumar
Using GoConqr to teach Economics
Sarah Egan
Functions of Money
hannahcollins030
Comparative advantage
jamesofili
GCSE - Introduction to Economics
James Dodd
Market & Technology Dynamics
Tris Stindt
PMP Formulas
Krunk!
Aggregate Supply, Macroeconomic Equilibrium, The Economic Cycle, Economic Growth, Circular Flow and Measuring National Income
Hannah Nad
Explorar la Librería