Coping with organizational
differentiations and
expanding activities resulting
from launching new products
and services, enlarging
workforce, entering into new
markets, mergers and
acquisitions, and so on
Restructuring working conditions in
order to improve the way work is
performed, replace or upgrade
existing technology, machines, and
mills, systems, routines, and so on.
Building human capital by adopting
appropriate management of human
resources, aligning human resources
with business strategies, and
integrating human resources and
management practices.
ORGANIZATIONAL DIFERENTIATIONS
Products differentiation signifies that the
organization has distinctly different
products that are meant for separate
segments of customers.
Products have shorter life
cycles and are modified to give
customers a feeling of enjoying
change and variety
Marketing segments are relevant
when the organization grows enough
to cater to a few large customers and
or numerous small ones
Proximity to customers of important
areas leads to cost-effectiveness, quicker
delivery and support, and ease in
catering to the unique needs of the area.