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1854864
Roaring 20s - The Leisure Industry
Descripción
Edexcel iGCSE history
Sin etiquetas
roaring 20s
1920s america
prohibition
gcse history
history
the usa, 1917-1929 (sources)
a-level
Mapa Mental por
Niamh MacElvogue
, actualizado hace más de 1 año
Más
Menos
Creado por
Niamh MacElvogue
hace casi 10 años
126
2
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Resumen del Recurso
Roaring 20s - The Leisure Industry
Cinema
Go to cinema more
More disposable income
Cinemas' facilities improved to make it a luxurious experience
By 1926, over 17,000 cinemas
1927 - 'talkies'
Sex appeal - male star Rudolf Valentino, 1926 was his funeral and 100,000 fans lined the streets
USA less moral
New type of entertainment and luxurious treat
Jazz
Called 'Jazz Age'
Popular with young middle class white people
Older people disapproved - another drop in moral standards
Banned in some places - more exciting, attraction of speakeasies
Way to have more fun
More upbeat
Live performances on radio
Dancing
Charleston
More provocative than earlier forms of dance
Dancing more in public places
Nightclubs
Speakeasies
Danced openly with men in public
Became more of a fun past time than a formal obligation
Sport
Sports like baseball increasing in popularity
1924 - 67,000 watch a football match: Illinois vs. Michigan
1927 - 145,000 saw the boxing match between Jack Dempsey and Gene Tunney
Became a spectator occasion
More accessible as broadcast on the radio
Sports people had a major influence, particularly on the younger generation
People such as Babe Ruth (baseball player) - weren't shy about drinking/smoking in the public eye
Motoring
Cars more af'Ford'able
Increasing popularity of motorbikes as well as cars
People able to travel further afield - companies more customers and workers
Radio
Enabled people to listen to sports, music and adverts
Main form of family entertainment
By 1930, 40% of homes had a radio
Made cheaper by assembly line production method
Made events accessible to people who could not [afford to] attend
Advertising
Women used in adverts
Mass production meant having to reach mass markets
Many adverts focussed on women
Radio and cinema provided a new medium of advertising
Designers studied the psychology of consumers and created adverts using eye-catching colour and large fonts
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