"Yellow fever": White
men finding Asian
women attractive
US: 529,000 white male – Asian female married
couples, 219,000 Asian male – white female married
couples (2010 U.S. census). Black male – white female
marriages is 2.3 times bigger than the number of
white male – black female pairs. Asian female –
African male marriages five times Asian male –
African female marriages.
2013: Cognitive psychologist
Michael Lewis asked 20 females
and 20 males to rate 600
Facebook pictures of British,
sub-Saharan Africans, and East
Asians. The participants
consistently voted black men and
Asian women as the most
attractive representatives of each
gender; Asian men and black
women were seen as the least
desirable partners.
Lewis: “Darker skin is always
associated with more masculine faces”,
"Difference in height can also partially
explain the observed results", "Society
imposes a “male-superior norm” that a
man should be taller than his partner;
and blacks are on average taller than
whites, who are taller than Asians"
Stereotypes
Black men are aggressive and hyper-masculine –
“walking penises” – and Asian women are the
perfect wives – docile, submissive, obedient, shy
and waiting to be saved
Asian men have been de-sexualized as small and weak
brainiacs excelling at math but unable to get the girl,
while black women have been seen as too aggressive,
independent and outspoken to be proper wives
Whites are in a position of power and
“globally desired,” a key to gaining a higher
social status.
Popular culture – movies, TV, cartoons, books – aim to reflect reality and
end up reinforcing it as well. “This is not a matter of brainwashing,”
Sharma says (Nitasha Sharma, an anthropology professor at
Northwestern University who researches difference, inequality and
racism in Asian-black relations). “It’s how people make sense of their
position in society.” Stereotyping puts people in categories and helps us
explain a complex world with oversimplification.
Media portrayal
On screen, black characters use
profanity 89 percent of the time,
versus white characters who use
profanity 17 percent of the time.
Blacks are depicted in
physical violence 56
percent of the time,
while whites play
violent roles just 11
percent of the time,
according to Robert
Entman and Andrew
Rojecki’s 2000 book
“The Black Image in the
White Mind.”
Forty-five years after the U.S.
Supreme Court found
anti-miscegenation laws
unconstitutional, just 8 percent of
all U.S. marriages are interracial
and only 0.3 percent of all
interracial marriages are between
an Asian man and a black woman,
according to the 2010 U.S. census.
But as new generations do not
buy old conventions, the normal
is quickly changing.
Pew Research Center’s 2010 report on
racial attitudes found that nine out of
ten Millennials (the demographic
cohort aged 18-28) will approve if a
family member marries someone of a
different racial or ethnic group. In
contrast, just 55 percent of
50-to-64-year-old and 38 percent of
those 65 and older will support such an
union.
Perceptions
Feminization of Asians
(Ji-Yeon Yuh, an
Asian-American history
professor at
Northwestern University)
East
In Confucian societies –
China, Korea and Japan –
the masculine man is
intelligent, wise,
respectful, abiding by the
rules of society and caring
for his parents and
extended family; he is a
filial son, good husband
and a good brother
The closest translation
of the word “masculine”
to Korean would be
namja-daeun, which
literally means
“characteristics of a
man” and connotes
someone who “has
integrity and loyalty,
keeps his promises; he
does what he says he
does, and achieves it,”
West
America’s epitome of
masculinity is the cowboy
riding a horse with a gun, a
father protecting his family
with a gun or a soldier doing
his nation’s duty with a gun
Masculinization of blacks
Thriving online community called Asian Men and Black
Women Persuasion (AMBWP). The club is a venue for
black females to meet Asian males. It has a Meetup
page, chapters in major American cities and 2,000
members in a closed group on Facebook.
Desirability of white skin (Northwestern
anthropologist Sharma)
“The social order with white males on
top in this country is alive and well. A
white male can marry anybody he wants
and he will never be subject to the same
kind of social and societal disapproval a
woman would,” says Cheryl Judice, a
Northwestern University sociology
professor
YouTube video that shows how 15 out of
21 black children prefer a white doll
when asked to choose between identical
white and black toys. When the
interviewer asks why the other toy looks
bad, kids overwhelmingly respond,
“Because it’s black.” (New York-based
African-American filmmaker Kiri Davis
2005 documentary “A Girl Like Me,”
examines why the physical appearance
of blacks does not conform to society’s
standards of beauty)
Davis’ experiment is a remake of the
famous 1939 test of psychologist
Kenneth Clark who helped persuade
the U.S. Supreme Court in Brown v.
Board of Education that separate
public schools for whites and blacks
were damaging to society. Clark
showed that children who went to
segregated schools were more likely
to pick the white doll as the nicer toy
rather than the black doll.