Design Thinking

Design Thinking

Bootcamp Bootleg
1. MINDSETS
  1. Show Don’t Tell
    1. Create experiences
    2. Tell good stories
    3. Use illustrative visuals
  2. Focus on Human Values
    1. Empathy
    2. Feedback
  3. Craft Clarity
    1. Produce a coherent vision out of messy problems
      1. Inspire others
      2. Fuel ideation
  4. Embrace Experimentation
    1. Build to think and learn
  5. Be Mindful Of Process
    1. Where you are
    2. What your goals are
    3. What methods to use
  6. Bias Toward Action
    1. Bias toward doing and making over thinking and meeting
  7. Radical Collaboration
    1. Bring together innovations
2. METHODS
  1. Assume a Beginner’s Mindset
    1. Don’t judge
    2. Question everything
    3. Be truly curious
    4. Find patterns
  2. What? | How? | Why?
    1. Help you drive
      1. To deeper levels of observation
  3. User Camera Study
    1. Allows us to understand a user’s experience
      1. By seeing it through their eyes
  4. Interview
    1. Preparation
    2. Empathy
  5. Extreme Users
    1. Understand their needs
      1. And gain insights about their lives
  6. Analogous Empathy
    1. Powerful tool
      1. For developing insights
  7. Story Share-and-Capture
    1. Three purposes
      1. Come up to speed
      2. Listening and probing
      3. Capturing
  8. Saturate and Group
    1. Unpack thoughts and experiences
      1. Tangible and visual pieces of information
  9. Map
    1. Empathy
      1. Draw out unexpected insights
    2. Journey
  10. Composite Character Profile
    1. Bucket interesting observations
      1. Into one specific
  11. Powers of Ten
    1. Used as a synthesis
      1. Or ideation method
  12. 2x2 Matrix
    1. Scaffold thinking and conversation
      1. About users and problem space
  13. Why-How Laddering
    1. Flesh out a number of needs
      1. And find a middle stratum of needs
  14. Point-of-View
    1. Madlib
      1. Captures your design vision
    2. Analogy
      1. How you define the design challenge
    3. Want Ad
      1. Express distilled findings in an intriguing format
  15. Critical Reading Checklist
    1. Ensure that your team's POV is valid
  16. Design Principles
    1. Solve a design challenge
      1. Independent of a specific solution
  17. “How Might We” Questions
    1. Short questions
      1. Launch brainstorms
  18. Stoke
    1. Loosen up
      1. Become mentally and physically active
  19. Brainstorming
    1. Come up with a lot of ideas
  20. Facilitate a Brainstorm
    1. Wide-ranging ideas
  21. Selection
    1. Carry forward a range of ideas
  22. Bodystorming
    1. Spans
      1. Empathy work
      2. Ideation
      3. Prototyping
  23. Impose Constraints
    1. Increase creative potential
  24. Prototype
    1. For Empathy
    2. To Test
    3. To Decide
  25. Testing with Users
    1. Refine solutions
  26. Identify a Variable
    1. Understand what kind of prototype
      1. You are going to create
  27. User-Driven Prototyping
    1. Reveal needs and features
      1. That you may not have thought of
  28. Wizard of Oz Prototyping
    1. Fake the functionality
      1. That you want to test with users
  29. Feedback Capture Grid
    1. Facilitate real-time capture
  30. Storytelling
    1. Connect people with ideas
  31. Shooting Video
    1. Powerful medium for communicating
      1. Ideas
      2. Insights
      3. Stories
  32. Video Editing
    1. Undermined by the way a video
      1. Sequenced
      2. Paced
      3. Scored
  33. I Like, I Wish, What If
    1. Encourage open feedback
An Introduction to Design Thinking - Process Guide
1. Ideate
  1. Various forms of ideation are leveraged to
    1. Harness the collective perspectives and strengths of your teams
    2. Uncover unexpected areas of exploration
    3. Create fluency (volume) and flexibility (variety) in your innovation options
    4. Get obvious solutions out of your heads, and drive your team beyond them
  2. Provides both the fuel and also the source material
    1. For building prototypes and getting innovative solutions
      1. Into the hands of your users
2. Empathize
  1. It is your effort to understand
    1. The way they do things and why
      1. Their physical and emotional needs
        How they think about world
        What is meaningful to them
  2. Observing what people do
    1. How they interact with their environment
      1. Gives you clues about what they think and feel
  3. How to empathize
    1. Observe
    2. Engage
    3. Watch and Listen
3. Protoype
  1. Why?
    1. To ideate and problem-solve. Build to think
    2. To communicate
    3. To start a conversation
    4. To fail quickly and cheaply
    5. To test possibilities
    6. To manage the solution-building process
  2. Is the iterative generation of artifacts
    1. Intended to answer questions that get you closer to your final solution
      1. You should create low-resolution prototypes
        That are quick and cheap to make
4. Test
  1. Is when you solicit feedback
    1. About the prototypes you have created
      1. Also is another opportunity to understand your user
        You can test within a real context of the user’s life
  2. How?
    1. Show don’t tell
    2. Create Experiences
    3. Ask users to compare
  3. Why
    1. To refine prototypes and solutions.
    2. To learn more about your user
    3. To refine your POV
5. Define
  1. Craft a meaningful and actionable problem statement
    1. Based on what you have learned
      1. About your user and about the context
        This stage is about making sense
        Of the widespread information you have gathered
  2. It is critical to the design process
    1. Because it results in your point-of-view
      1. Endeavor to synthesize your scattered findings
        Into powerful insights

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	Creado por Kevin 19 hace alrededor de 5 años