Harry Beck- Harry Beck designed the
London Underground map of 1933
Alberto Alessi- Alessi produces everyday objects
which combine mass production with creativity.
Jock Kinnear and Margaret Calvert- Kinnear and
Calvert are famous for designing UK road signs.
Wally Olins is a brand consultant who influenced the
development of iconic brands including BT and P&O
Robert Sabuda is an author, illustrator and
pop-up BOOK designer.
Orthographic Drawing and Symbol
Orthographic drawings usually consist of a front view,
a side view and a plan, but more views may be shown
for complex objects with lots of detail.
Orthographic drawing may be done using first angle
projection or third angle projection. An orthographic
projection of the shape on the left is shown above
Scale
A graduated line by means of which distances on the map, chart,
or photograph may be measured in terms of ground distance.
e.g. 1:2 = if the original shape is 1cm the enlarged shape is 2 so its 1/2 a size bigger
e.g. 2:1 = if the original shape is 2cm the enlarged shape is 1 so its 1/2 a size smaller
e.g. 1:5 = If the original shape is 1cm the enlarged shape is 5 so its 1/5 a size bigger
e.g. 5:1 = If the original shape is 5cm the enlarged shape is 1 so it is 1/5 a size smaller
Nets/ Surface Developments
A surface development or net is a shape cut from sheet material
to make a 3D form. Developments can be used for any 3D shape
CAM
CAM stands for Computer Aided Manufacturer
Advantages
In large-scale production, the results are consistent
Enables very high accuracy levels in
large-scale production
Usually speeds up production of low-volume products
Disadvantages
The software itself is expensive
so initial costs are high
Can be slower than traditional methods
for one-off or low-volume production
Staff need to be trained how to use the
software and machinery, which adds to costs.
CAM machines are good for batch or mass production. They are
also useful for one-off products that are complicated to make
CAM
CAD stands for Computer Aided Design
Advantages
Can be more accurate than hand-drawn
designs - it reduces human error
You can save and edit ideas, which makes it easier
and cheaper to modify your design as you go along.
You can modify existing ideas, which saves time
Disadvantages
The software itself can be expensive so initial costs are
high. There are free software packages though.
Staff need to be trained how to use the software, which also adds to costs.