You should always use loud noises only to get attention to something in your design
People's attention spans usually last for 10 minutes at most
According to the text, we actually have 3 brains: The brain, the brain, and the brain.
Attention is selective. People are always looking for clues to tell them what is .
People can't multitask. When you avoid making someone multitask...
You take away opportunities for them to exercise mentally
You allow them to make potential mistakes
You are helping them use different parts of their brain
When it comes to filtering information, it's safe to assume the user might have an idea of the subject you are about to touch.
are specific characteristics that a user pays attention to for an object in order to meet a goal.
When you ask a user to perform numerous tasks...
You give them plenty of information that they can absorb
You give yourself opportunity to design to a certain goal
You allow the user to stay engaged with your product for longer
You potentially allow the user to become repetitive and allow for mistakes
The theory of 4 potential outcomes based on perceptions and stimulus is the theory.
People expect any event to happen, therefore it's not too important to bring attention to specifics in your design since people are expecting what you want to highlight.