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Mapa Mental sobre Theoretical and Methodological Considerations Regarding the Evaluation of Intangible Assets, creado por iavn home el 02/10/2019.
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19600652
mind_map
2019-10-09T23:40:59Z
Theoretical and Methodological
Considerations Regarding the Evaluation
of Intangible Assets
In a modern economy, the role of intangible assets is decisive; it grants rights and
generates incomes. To make profit, all the companies must determine the
customers to have a positive perception of the segment that they act; in fact, the
most important assets held by successful companies are intangible assets because
they have radically transformed the global economic architecture
advantages
Improve the ability of companies to increase sales.
increased willingness to pay
increase production
Intangible assets allow us to open new lines of
business in which to obtain new demand.
A good example of this are patents.
Example
Example
A well organized company can produce more with the same
human and material resources.
Company products by customers is another way by
which intangibles can help generate more revenue.
Example
A good brand can make customers willing to pay more.
La generación de los intangibles adecuados y su buena gestión
están en la base del crecimiento de la productividad de la
empresa, que permite reducir los costes de producción.
Example
The know-how allows the company to carry out work that
without that know-how would be impossible in the short
term or that could be approachable in the long term with
very high costs
the companies obtain income derived from the
transfer of rights of use of certain intangible assets
Example
patents, copyrights, sharing useful company experiences for their clients,
Ivan Dario Gomez Tiqe Group:
212032_12
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19600652
mind_map
2019-10-09T23:40:59Z
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