What are 4 possible sources of a business idea?

What are the range of selection techniques that can be used whe nrecruiting someone?

Give a few examples of market segments

Give a few examples of market segments

What are 3 types of finachial motivation?

What are the 4 principles of pricing strategies?

3 Methods of improving competitiveness

What were the beliefs of the School of Scientific management?

What is the difference between primary and secondary research?

What is Price Elasticity of Demand?

Give 5 examples of the elements of the promotional mix

What are the 4 caterogries of the Boston Matrix?

Name the stages of the product life cycle

What are the ways to increase profits?

Define Capacity Utilisation

How do you calculate Break Even Point?

Give 3 reasons why a new business may fail

How might an established business with a large market share prevent rivals entering the market?

What influences the marketing mix?

What is a traditional distribution channel?

What are 2 influences on the choice of promotional mix?

What are the 5 different types of market?

Define adding value

Name the 3 influences on the School of Neo-Human relations

What are 5 qualities of an entrepreneur?