AS - Level (1.3 Marketing Mix and Strategy) AS-Level Business Fichas sobre Key Terms: Branding and Promotion, creado por Heather Jones el 21/02/2016.
|
Creado por Heather Jones
hace casi 9 años
|
|
Cerrar
|
|
Creado por Heather Jones
hace casi 9 años
|
|
Above-the-line promotion
Advertising
below-the-line promotion
emotional branding
generic brands
manufacturer brands
marketing mix
Merchandising
Own-label brands
Point of sale
Promotion
public relations
sales promotions
sponsorship
viral marketing
