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Test sobre Chapter 2 - Evaluating a Firm's External Environment, creado por Strategy IO el 28/12/2016.

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Chapter 2 - Evaluating a Firm's External Environment

Pregunta 1 de 49

1

The ________ consists of broad trends in the context in which a firm operates that can have an impact on a firm's strategic choices.

Selecciona una de las siguientes respuestas posibles:

  • micro-environment

  • general environment

  • task environment

  • internal environment

Explicación

Pregunta 2 de 49

1

All of the following are elements of the general environment except

Selecciona una de las siguientes respuestas posibles:

  • technological trends.

  • demographic trends.

  • industrial trends.

  • cultural trends.

Explicación

Pregunta 3 de 49

1

________ is/are the distribution of individuals in a society in terms of age, sex, marital status, income, ethnicity, and other personal attributes that may determine buying patterns.

Selecciona una de las siguientes respuestas posibles:

  • Demographics

  • Economics

  • Technological trends

  • Culture

Explicación

Pregunta 4 de 49

1

The values, beliefs and norms that guide behavior in a society are known as

Selecciona una de las siguientes respuestas posibles:

  • climate.

  • demographics.

  • economics

  • culture.

Explicación

Pregunta 5 de 49

1

When activity in an economy is relatively low for a short period of time, the economy is said to be in a

Selecciona una de las siguientes respuestas posibles:

  • recession.

  • depression

  • prosperous cycle.

  • boom

Explicación

Pregunta 6 de 49

1

Civil wars, political coups, terrorism, wars between countries, famines, and country or regional economic recessions are all examples of which element of the general environment?

Selecciona una de las siguientes respuestas posibles:

  • demographics

  • specific international events

  • economics

  • culture

Explicación

Pregunta 7 de 49

1

In the S-C-P model, ________ refers to the strategies that firms in an industry implement

Selecciona una de las siguientes respuestas posibles:

  • structure

  • strategy

  • conduct

  • performance

Explicación

Pregunta 8 de 49

1

In a perfectly competitive industry

Selecciona una de las siguientes respuestas posibles:

  • there are relatively few firms operating in the industry

  • the products and services sold by firms in the industry are very different from each other

  • it is very costly for firms to enter the industry

  • it is not very costly for firms to enter or exit the industry

Explicación

Pregunta 9 de 49

1

Within the five forces framework, the five most common threats facing firms from their competitive environment include each of the following except

Selecciona una de las siguientes respuestas posibles:

  • substitutes

  • complementors

  • suppliers.

  • buyers

Explicación

Pregunta 10 de 49

1

Firms in industries characterized by ________ can expect to earn only competitive parity

Selecciona una de las siguientes respuestas posibles:

  • perfect competition

  • monopolistic competition

  • oligopoly

  • monopoly

Explicación

Pregunta 11 de 49

1

Which type of competition is characterized by a large number of firms, heterogeneous products and low cost of entry and exit?

Selecciona una de las siguientes respuestas posibles:

  • perfect competition

  • monopolistic competition

  • oligopoly

  • monopoly

Explicación

Pregunta 12 de 49

1

Which type of competition is characterized by a small number of firms, homogeneous products and costly entry and exit?

Selecciona una de las siguientes respuestas posibles:

  • perfect competition

  • monopolistic competition

  • oligopoly

  • monopoly

Explicación

Pregunta 13 de 49

1

A(n) ________ is any individual, group, or organization outside a firm that seeks to reduce the level of that firm's performance

Selecciona una de las siguientes respuestas posibles:

  • environmental threat

  • environmental opportunity

  • environmental equalizer

  • competitive advantage

Explicación

Pregunta 14 de 49

1

Firms that have either recently begun operations in an industry or that threaten to begin operations in an industry soon are considered to be ________ in the five forces framework

Selecciona una de las siguientes respuestas posibles:

  • barriers to entry

  • new competitors

  • suppliers

  • buyers

Explicación

Pregunta 15 de 49

1

________ exist when a firm's costs rise as a function of its volume of production

Selecciona una de las siguientes respuestas posibles:

  • Economies of scale

  • Economies of scope

  • Diseconomies of scale

  • Learning curve effects

Explicación

Pregunta 16 de 49

1

All other things being equal, which of the following would lead to lower barriers to entry in an industry

Selecciona una de las siguientes respuestas posibles:

  • The existence of economies of scale in the industry

  • Products are highly differentiated in the industry

  • Industry incumbents have learning-curve cost advantages

  • Raw materials are widely and readily available at a competitive price

Explicación

Pregunta 17 de 49

1

Frequent price cutting by firms in an industry, frequent introduction of new products by firms in an industry and intense advertising campaigns are indications of

Selecciona una de las siguientes respuestas posibles:

  • high power of buyers.

  • high threat of new entrants

  • high levels of direct competition

  • high threat of substitutes.

Explicación

Pregunta 18 de 49

1

The threat of direct competition tends to be high when

Selecciona una de las siguientes respuestas posibles:

  • there are few firms in an industry and these firms tend to be unequal in size

  • the industry growth rate is higher

  • firms are unable to differentiate their products.

  • production capacity can be added in small increments

Explicación

Pregunta 19 de 49

1

The products or services provided by a firm's direct competitors meet ________ customer needs in ________ ways as the product provided by the firm itself.

Selecciona una de las siguientes respuestas posibles:

  • different; the same

  • approximately the same; the same

  • different; different

  • approximately the same; different

Explicación

Pregunta 20 de 49

1

Which of the following statements regarding substitutes is accurate

Selecciona una de las siguientes respuestas posibles:

  • In the extreme, substitutes can ultimately replace an industry's products or services

  • Substitutes place a floor on the prices firms in an industry can charge and on the profits firms in an industry can earn.

  • Substitutes rarely impact the profitability that firms in an industry can earn

  • The importance of substitutes in reducing the profit potential in a wide variety of industries is decreasing

Explicación

Pregunta 21 de 49

1

________ make a wide variety of raw materials, labor and other critical assets available to firms

Selecciona una de las siguientes respuestas posibles:

  • buyers

  • Rivals

  • Suppliers

  • Substitutes

Explicación

Pregunta 22 de 49

1

Which of the following attributes makes suppliers a stronger threat?

Selecciona una de las siguientes respuestas posibles:

  • The supplier's industry is dominated by a small number of firms

  • The product or service provided by suppliers is not highly differentiated

  • Suppliers are threatened by substitutes.

  • Suppliers are not able to engage in forward vertical integration

Explicación

Pregunta 23 de 49

1

Which of the following is the best example of forward vertical integration

Selecciona una de las siguientes respuestas posibles:

  • a car dealership opening up its own automobile manufacturing plant

  • a car company opening its own dealerships to sell its products directly to customers

  • a car company opening its own chain of video rental stores

  • a car company opening a plant to product motorcycles

Explicación

Pregunta 24 de 49

1

Buyers tend to have less power when

Selecciona una de las siguientes respuestas posibles:

  • a firm has only one buyer, or a small number of buyers

  • the products or services being sold to buyers are standard and not differentiated

  • the supplies they purchase are an insignificant portion of the costs of their final products

  • they are not earning significant economic profits

Explicación

Pregunta 25 de 49

1

Overall, the average level of performance in an industry is likely to be highest when

Selecciona una de las siguientes respuestas posibles:

  • the threat level of all five forces is high

  • the threat level of rivalry and substitutes is low, but the threat level of suppliers, buyers and new entrants is high.

  • the threat level of rivalry, substitutes and new entrants is high, but the threat level of buyers and supplies is low

  • the threat level of all five forces is low.

Explicación

Pregunta 26 de 49

1

If your customers value your products more when they have your product and another firm's product rather than when they have your product alone, the other firm is considered to be a

Selecciona una de las siguientes respuestas posibles:

  • competitor

  • complementor.

  • rival.

  • substitute.

Explicación

Pregunta 27 de 49

1

An industry in which a large number of small or medium-sized firms operate and no small set of firms has dominant market share or creates dominant technologies is known as a(n) ________ industry

Selecciona una de las siguientes respuestas posibles:

  • fragmented

  • consolidated

  • mature

  • emerging

Explicación

Pregunta 28 de 49

1

The major opportunity facing firms in fragmented industries is

Selecciona una de las siguientes respuestas posibles:

  • refining their current products and emphasizing an increase in service quality

  • developing new products and technologies

  • creating a first-mover advantage through technological leadership

  • the implementation of strategies that began to consolidate the industry into a smaller number of firms.

Explicación

Pregunta 29 de 49

1

The advantages that come to firms that make important strategic and technological decisions early in the development of an industry are known as ________ advantages

Selecciona una de las siguientes respuestas posibles:

  • first-mover

  • competitive

  • comparative

  • emerging

Explicación

Pregunta 30 de 49

1

In general, first-mover advantages can arise from any of these sources except

Selecciona una de las siguientes respuestas posibles:

  • technological leadership

  • preemption of strategically valuable assets.

  • the creation of customer switching costs

  • using an imitative strategy to introduce improved versions of competitors' new products

Explicación

Pregunta 31 de 49

1

Mature industries are characterized by

Selecciona una de las siguientes respuestas posibles:

  • an increase in total industry demand

  • faster increases in production capacity

  • a slowdown in the introduction of new products or services.

  • a decrease in the amount of international competition.

Explicación

Pregunta 32 de 49

1

The most promising opportunity for a firm in a declining industry is to

Selecciona una de las siguientes respuestas posibles:

  • establish itself as a first mover in the post-shakeout industry

  • become a market leader in the pre-shakeout industry

  • become a fast follower in the pre-shakeout industry

  • merge with another firm.

Explicación

Pregunta 33 de 49

1

Firms in a declining industry that engage in a long, systematic phased withdrawal from the industry, extracting as much value as possible during the withdrawal period, are following a(n) ________ strategy

Selecciona una de las siguientes respuestas posibles:

  • niche

  • expansion

  • divestment

  • harvest

Explicación

Pregunta 34 de 49

1

Industries in which a large number of small or medium-sized firms operate and no small set of firms has dominant market share or creates dominant technologies are called ________ industries

Selecciona una de las siguientes respuestas posibles:

  • fragmented

  • mature

  • emerging

  • declining

Explicación

Pregunta 35 de 49

1

________ are advantages that come to firms that make important strategic and technological decisions early in the development of an industry

Selecciona una de las siguientes respuestas posibles:

  • Visionary advantages

  • First-mover advantages

  • Comparative advantages

  • Missionary advantages

Explicación

Pregunta 36 de 49

1

A consolidation strategy is a good option in what type of industry

Selecciona una de las siguientes respuestas posibles:

  • mature

  • emerging

  • fragmented

  • declining

Explicación

Pregunta 37 de 49

1

________ are resources required to successfully compete in an industry.

Selecciona una de las siguientes respuestas posibles:

  • Strategically valuable assets

  • Technological leader strategies

  • Process innovations

  • Product innovations

Explicación

Pregunta 38 de 49

1

________ costs exist when customers make investments in order to use a firm's particular products or services

Selecciona una de las siguientes respuestas posibles:

  • First-mover-switching

  • Technological leadership-switching

  • Customer-switching

  • Process-switching

Explicación

Pregunta 39 de 49

1

Based on the above description, the hardwood furniture industry can best be described as a(n) ________ industry.

Selecciona una de las siguientes respuestas posibles:

  • emerging

  • fragmented

  • consolidated

  • declining

Explicación

Pregunta 40 de 49

1

The level of direct competition in the hardwood furniture industry can best be described

Selecciona una de las siguientes respuestas posibles:

  • low because of the numerous firms in the industry and the slowing growth rate

  • low because of the slowing growth rate and the competition from composite wood furniture

  • high because of the numerous firms in the industry and the slowing growth rate

  • moderate because the slowing growth rate offsets the numerous firms in the industry

Explicación

Pregunta 41 de 49

1

The threat of suppliers in the hardwood furniture can best be described as

Selecciona una de las siguientes respuestas posibles:

  • low because there are a large number of suppliers selling an undifferentiated product.

  • high because there are a large number of suppliers selling an undifferentiated product

  • moderate because the large number of suppliers is offset by the undifferentiated products they are selling

  • moderate because of the slowing growth rate in the industry and the commodity nature of the products produced by suppliers

Explicación

Pregunta 42 de 49

1

If Hickory Divine were to open its own chain of furniture stores, this would be an example of

Selecciona una de las siguientes respuestas posibles:

  • complementors.

  • backward vertical integration

  • consolidation.

  • forward vertical integration

Explicación

Pregunta 43 de 49

1

In this example, composite wood furniture would be an example of a(n)

Selecciona una de las siguientes respuestas posibles:

  • substitute

  • rival.

  • new entrant

  • complementor.

Explicación

Pregunta 44 de 49

1

The threat of buyers in this industry is best described as

Selecciona una de las siguientes respuestas posibles:

  • high because there are many suppliers, none of which represents a significant portion of the hardwood furniture industry's sales.

  • low because of the slow industry growth and the commodity nature of the suppliers.

  • low because there are many suppliers, none of which represents a significant portion of the hardwood furniture industry's sales

  • high because of the slow industry growth and the commodity nature of the suppliers

Explicación

Pregunta 45 de 49

1

Which of the following best describes the competition in the U.S. online auction industry

Selecciona una de las siguientes respuestas posibles:

  • perfect competition

  • monopolistic competition

  • oligopoly

  • monopoly

Explicación

Pregunta 46 de 49

1

For BidBuy, services such as those offered by DollarDog that make BidBuy's services more valuable for customers who use the services of both companies are best described as

Selecciona una de las siguientes respuestas posibles:

  • complementors.

  • substitutes

  • rivals

  • suppliers

Explicación

Pregunta 47 de 49

1

Factors such as BidBuy's feedback rating system that are valuable to the company's customers but which are not useful on other online auction sites are examples of

Selecciona una de las siguientes respuestas posibles:

  • first-mover advantages.

  • complementors.

  • substitutes

  • customer-switching costs

Explicación

Pregunta 48 de 49

1

BidBuy has a ________ advantage

Selecciona una de las siguientes respuestas posibles:

  • visionary

  • global

  • first-mover

  • comparative

Explicación

Pregunta 49 de 49

1

The products or services provided by a firm's substitutes meet ________ customer needs in ________ ways as the product provided by the firm itself.

Selecciona una de las siguientes respuestas posibles:

  • different; the same

  • approximately the same; the same

  • different; different

  • approximately the same; different

Explicación