What is a vignette?
where participants read a story stem and are asked to complete it.
where participants read a short hypothetical situation and answer a series of questions on it.
where participants read a short real life situation and answer a series of questions on it.
The questions are often presented in different stages/sections scenarios situations( stages/sections, scenarios, situations ) (maximum = 4 2 6( 4, 2, 6 )).
When designing a vignette, researchers should ensure: (4)
it is meaningful to participants.
it is short and non-directive.
it is piloted.
it is a abstract situation.
it is detailed enough for an understanding whilst remaining vague to compel a range of answers.
it is detailed and creates a direction for which the responses can follow.
Vignettes are an empowering method of data collection.
Strengths of using a vignette include: (3)
useful for exploring perceptions, views and opinions.
participants are freer in responses.
more structured vignettes create potential for uniformity across the data.
allows for an in depth follow up
Weaknesses of using a vignette include: (4)
less accessible for participants with low literacy skills.
interpretation can be difficult when people have no personal experience.
data can be less transparent and harder to analyse.
there is a gap between vignette and reality.
the researcher can influence responses.
The number of participants for a vignette is:
10-30
20-40
40+
