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Flashcards on Untitled, created by yarisleidis32152 on 04/03/2016.
yarisleidis32152
Flashcards by yarisleidis32152, updated more than 1 year ago
yarisleidis32152
Created by yarisleidis32152 almost 9 years ago
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what is Meaning of Business Correspondence? Communication through exchange of letters is known as correspondence. We communicate our feelings, thoughts etc. to our friends and relatives through letters that may be called personalcorrespondence.
important business correspondence 1.Help in Maintaining Proper Relationship. 2. Inexpensive and Convenient. 3. Create and Maintain Goodwill. 4. Serves as Evidence 5. Help in Expansion of Business
what is Create and Maintain Goodwill? Sometimes business letters are written to create and enhance goodwill. Businessmen at times send letters to enquire about complaints and suggestions of their customers. They also send letters to inform the customers about the availability of a new product, clearance sale etc. All this results in cordial relations with the customers, which enhances the goodwill of the business
what is inexpensive and Convenient? Though there are other modes of communication like telephone, telex, fax, etc. but business information can be provided and obtained economically and conveniently through letters.
mentions two characteristics Essential of a Good Business Letter. a. Inner features b. Outer features
what is Inner Features? The inner features of a good business letter refer to the quality of language, its presentation, etc .
which are Inner Features? -Simplicity - Clarity
what is Simplicity ? Simplicity - Simple and easy should be used for writing business letters.
what is clarity? Clarity- It refers that The language should be clear, so that the receive will understand the message.
Writing Style of Business Documents •Formality depends on: -Position of writer in relation to reader -purpose and subject of communication
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