Social Psychology: Under the Influence of Others

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Athabasca 4th year psychology course PSYC 465. This is notes from Unit 4. :)
Steph Blyth
Flashcards by Steph Blyth, updated more than 1 year ago
Steph Blyth
Created by Steph Blyth almost 10 years ago
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Resource summary

Question Answer
social influences impact of other people on one's thoughts, feelings and behaviours - even when alone.
norm rule for expected behaviour
social norm: descriptive vs injunctive Descriptive: perception of what others are doing (i.e. the gym is busy) Injunctive: 'ought to' statements (i.e. people should be active)
personal norm: introjected vs integrated introjected: I feel guilty when I do not go to the gym Integrated: I go to the gym because being active is healthy and I am in the habit of going every day after work.
introspective illusion most people falsely believe their behaviour is a result of common sense or logic, underestimating the degree of social influences, because these influences are so subtle and often not detected when being coerced. (no awareness/reaction)
reference group 'keeping up with the joneses' ; our modern day reference groups are higher on the socio-eco scale than ever resulting in an increased pressure to spend and consume to keep up. we don't have to know them; they may not even be real to have influence
credibility of the source need for scientific credibility; high social status does not = credibility (i.e. celebrities)
identity: ecological & social ecological: ones experience of self includes being part of the natural world social: derived from a group
in group out group stereotypes and expectations derive from social identity; the in group is held with more importance and authority
Justice: environmental environmental: fair treatment and meaningful involvement of all people, regardless of race, color, national origin or income with respect to the development, implementation and enforcement of environmental laws, regulations and policies.
distributed justice vs procedural justice distributed: environmental resources, access, and problems ought to be distributed equally among different groups. procedural: the fairness with which environmental decisions are made
deep ecologists other species have just as much right to their place on the planet as human beings
scope of justice nobody has an infinite scope of justice; outsiders are seen as expendable, undeserving, irrelevant.
altruistic values people care about the environment because of its relevance for other humans including children, community, future generations.
norm activation theory of altruism people help others when situations elicit their feelings of personal obligation that is, introjected norms. (I feel guilty if I don't help; its uncomfortable to watch someone struggle)
VBN: Values Beliefs Norms introjected norms; also, people will engage in proenvironmental actions when situations activate personal norms. activation of personal norms depends on ones beliefs about the issue
Pro-environmental attitudes vs behaviours and moral choices...(Krogan and Winter) positive messages - increase attitudes negative messages - stress attitudes, increase behaviour
Theory of Planned Behaviour predicts that intentions determine proenvironmental behavior, and that attitudes, norms and control determine intentions
subjective norm the perceived social pressure to perform an action. Pressure can be from descriptive/personal norms.
behavioral control believing one has the ability to perform a particularly environmentally relevant action, and believing that action will be successful in accomplishing the intention. ie Are you capable of change? Do you believe it will truly make an impact?
Community Based Social Marketing strategy for promoting pro-environmental behaviour; focus attention on reducing barriers - encourages community memebrs to learn what specific barriers are preventing people from pro-environmental behaviour and stragetically designing interventions for reducing these
Cognitive Dissonance Theory whenever one experiences a discrepancy between two thoughts, there is a tension. This tension is uncomfortable and therefore motivates us to take steps to reduce it, either changing a belief or a behavior.
CDT can be used to promote environmentally friendly behaviors with the foot-in-the-door technique...define. fitd: agreeing to a small action increases your likelihood to undertake a bigger one. i.e. agreeing to have a greenbin in the household may increase your later likelihood of having a compost system
materialism accumulation of wealth and possessions are a basic goal of life.
ecological footprints lifestyle choices regarding food, transportation, and housing reflects ones impact on the environment.
social dilemma conflicts between personal and group interests
what influences materialism? social norms, reference groups and appeals to egocentric values - advertising, marketing ... brainwashing!
relative deprivation the sense that one is less well off than others to whom one compares oneself (in media, attractive people, enjoying attractive things)
The 3 strongest predictors of happiness: 1. close and supportive relationships 2. positive thinking habits 3. social acceptance and support for ones sense of meaning
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