Question | Answer |
Uses email to send advertisements to customers (both potential customers and existing customers). However customers often see this type of marketing as spam if it is sent as unsolicited bulk emails . | Email marketing |
These are advertisements that appear at the top of web pages or pop up on web pages. These are often animated to capture attention. | Banner and pop-up advertisements |
A form of online advertising which involves websites or web pages hosting ads for other companies. The website or web page provider will receive a payment for every ad which is clicked on. | Pay-per-click advertising |
Companies can register with the bigger search engines (Google, Bing, Yahoo!) so that their websites appear high up in a list of keyword searches or pay for links that appear when a user does a search.� | Search engine results pages. |
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