Created by matt martin
about 8 years ago
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Question | Answer |
fraudulent practice of advertising, luring consumers to a store with products or services that then appear to be unavailable and replaced with higher priced items | Bait and switch m.m. |
Trend that gains popularity and demand of products | Bandwagon m.m. |
Consumers become committed to a certain brand and make repeat purchases. Loyal customers will consistently purchase products from their preferred brands | Brand loyalty m.m. |
A pricing plan that combines two or more utilities that offers savings for the consumer | Bundle Plan m.m. |
agency to further the interest of the local business | Commerce m.m. |
to save or reduce | Conserve m.m. |
Advertising through the use of unsolicited texts, emails, and banners on web pages | Electronic messaging m.m. |
Yellow sticker, required by law, which allows a consumer to compare the yearly cost to operate an appliance. | Energy Guide Label m.m. |
government backed green and blue logo that shows outstanding energy efficiency | Energy Star Label m.m. |
cannot discriminate when offering lending opportunities | Equal Opportunity Act m.m. |
A warranty that is purchased and extends beyond the basic warranty usually giving more time and more coverage. | Extended warranty m.m. |
is an independent agency of the United States government, with a mission to promote consumer protection and eliminate and prevent monopolies | Federal Trade Commission (FTC) m.m. |
Food and Drug Administration responsible for protecting the health of the public: food, drugs, medical devices, cosmetics, tobacco, animal products | Food & Drug Administration m.m. |
Covers all parts of a product but may have time limitations. The warrant is not valid for normal wear and tear or consumer misuse. | Full warranty m.m. |
A warranty that is not written but is implied that a product sold functions as it is intended | Implied warranty m.m. |
A warranty that covers part of a product but not all. Example: might cover parts but not labor. | Limited warranty m.m. |
A product or service sold at a substantial discount in order to generate additional sales | Loss Leader m.m. |
loan for a home | Mortgage m.m. |
sending an electronic message falsely claiming to be a legitimate business for the purpose of gaining personal or financial information | Phishing m.m. |
a new web browser window that displays advertisements | Pop-ups m.m. |
They may use several fraudulent, deceptive, or discriminatory methods, to lure the consumer into practice that could lead to financial ruin. | Predatory practices/lending m.m. |
money or other benefits that a consumer receives as fair compensation for a company’s mistake for remedy for wrong or loss | Redress m.m. |
Items or perks that are earned by your purchasing history | Rewards m.m. |
Advertising messages received over e-mail or electronic messaging system that is unwanted | SPAM m.m. |
Stories told by happy consumers about a product or service that may influence others | Testimonials m.m. |
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