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11743546
entorno y mercado
Description
Mind Map on entorno y mercado, created by sonia Bendaña on 12/12/2017.
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1º de bachillerato
Mind Map by
sonia Bendaña
, updated more than 1 year ago
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Created by
sonia Bendaña
over 6 years ago
63
1
0
Resource summary
entorno y mercado
análisis del entorno
cambiante?
integrado?
Hostil?
dinámico?
DAFO
definición estrategias
mercado
competencia
clientes
productos sustitutivos
características proveedores
Posicionamiento del producto
plan marketing
producto
precio
promoción
distribución
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