ORGANIZATIONAL CHANGE AND DEVELOPMENT

PROPOSITOS
1. Coping with organizational differentiations and expanding activities resulting from launching new products and services, enlarging workforce, entering into new markets, mergers and acquisitions, and so on
2. Restructuring working conditions in order to improve the way work is performed, replace or upgrade existing technology, machines, and mills, systems, routines, and so on.
3. Building human capital by adopting appropriate management of human resources, aligning human resources with business strategies, and integrating human resources and management practices.
ORGANIZATIONAL DIFERENTIATIONS
1. Products differentiation signifies that the organization has distinctly different products that are meant for separate segments of customers.
2. Products have shorter life cycles and are modified to give customers a feeling of enjoying change and variety
3. Marketing segments are relevant when the organization grows enough to cater to a few large customers and or numerous small ones
4. Proximity to customers of important areas leads to cost-effectiveness, quicker delivery and support, and ease in catering to the unique needs of the area.
TECHNIQUES OF ORGANIZATIONAL DEVELOPMENT
1. SENSITIVITY TRAINING
2. ACTION RESEARCH
3. MANAGEMENT BY OBJECTIVES
4. THE MCKINSEY MODEL
5. THE MOVEMENT MODEL

Resource summary

	Created by daniela rivas over 6 years ago