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Descoberta do Cliente - Nubank

Description

Mapa Mental das principais caracteristicas desenvolvidas pelo Nubank para realizar a Descoberta do cliente.

Mind Map by samuel pereira da silva, updated more than 1 year ago

	Created by samuel pereira da silva over 4 years ago

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Resource summary

Descoberta do Cliente - Nubank

Proposta de valor
1. Fim de Burocracias Bancarias
Criar Hipoteses
1. Cartões sem tarifas
2. Fim de tarifas
Qualidade no atendimento aos cliente
1. Respeito aos cliente
2. Contato direto com o cliente
Percepção da necessidade de desburocratizar o Sistema Bancario
Cliente Insatisfeitos por Burocracia/ Tarifas
1. Clientes que não possuem contas Bancarias
  1. Por altas Tarifas
  2. Por Burocracias
Mal atendimento á Clientes

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