market type

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Mind Map on market type, created by alejandra gonzales on 23/09/2021.
alejandra gonzales
Mind Map by alejandra gonzales, updated more than 1 year ago
alejandra gonzales
Created by alejandra gonzales about 3 years ago
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Resource summary

market type
  1. wholesale and retail market
    1. In the same way, there are two types of sale in the markets, judging by the volumes of merchandise offered, and they are:
      1. WHOLESALE: Wholesale or bulk sales, usually at lower prices, so these types of sales are used by other distributors to sell on a smaller scale and add their profit to the new price per unit.
        1. THE RETAILER; Sale at retail or for small quantities, usually units, it is the opposite: small-scale sales, usually direct to the final consumer, who consumes a unit or a few.
    2. Marketing
      1. Given the importance of market study in the contemporary world, a new branch of study and theorizing has arisen, known as marketing, which attempts to understand its evolution, internal logic, and fundamental laws.
        1. EXAMPLE: How big brands like Coca Cola and Nike attract customers by carrying out charitable or solidarity activities, since they know that this gives them a very good image.
      2. monopolies and oligopolies
        1. forms of control and intervention in the dynamics of the market exercised by one or a group of producers who intervene and compete in it, to twist its laws for their exclusive benefit.
          1. EXAMPLE: Companies like bimbo, coca cola, which have offices around the world and own several brands.
        2. market cycle of a product
          1. Every product goes through a production and consumption cycle that consists of the following stages:
            1. EXAMPLE: * Extraction of raw material. * Product manufacturing. * Distribution of the product to the marketing chain. * Sale of the product and subsequent purchase by the final consumer.
          2. supply and demand in the market
            1. Markets are governed by the law of supply and demand, which has to do with the amount of goods or services offered in an area or a specific item.
              1. EXAMPLE: * If there is little supply of a good or service, that is, it is scarce, and there is a lot of demand for it, prices will tend to rise, since merchants are guaranteed the purchase. * If there is a lot of supply of a good or service and a lot of demand for it, prices will tend to stabilize.
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