1.1.1 The Market

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Mind Map on 1.1.1 The Market, created by Jonathan Pickard on 16/10/2018.
Jonathan Pickard
Mind Map by Jonathan Pickard, updated more than 1 year ago
Jonathan Pickard
Created by Jonathan Pickard about 6 years ago
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Resource summary

1.1.1 The Market
  1. A market is any medium in which buyers and sellers interact and agree to trade at a price.
    1. Mass Markets
      1. A mass market is a very large market where most people will tend to buy the same or similar products.
      2. Niche Markets
        1. Niche markets can develop where a business identifies a small market with specific needs for specialised products or services.
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