Using New Media Technologies to Collect Audience Feedback

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Mind Map on Using New Media Technologies to Collect Audience Feedback, created by Joshua “Latymerm on 16/01/2015.
Joshua “Latymerm
Mind Map by Joshua “Latymerm, updated more than 1 year ago
Joshua “Latymerm
Created by Joshua “Latymerm almost 11 years ago
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Using New Media Technologies to Collect Audience Feedback
  1. SurveyMonkey
    1. We used SurveyMonkey in order to create a survey that could be easily accessed by audiences
      1. Once the survey is complete, it can be shared by the web address generated for you
        1. It is also easily embedded into Blogger
        2. This was a useful tool for feedback as it allowed for both qualitative and quantitative data
          1. It also keeps feedback anonamous, which meant that data could be truthful and non biased
            1. However, this can also be disadvantageous as some people write irrelevant and jokey answers, as well as possibly lying about some factors
            2. An advantage of using this new technology over a traditional survey is that it collects all the data into one place, and allows you to analyse it in charts and graphs so it is easy to compare
              1. The online factor is also useful as it's incredibly easy to share, and collecting a larger sample of data is simple
            3. Soundcloud
              1. This was very useful as it allowed me to keep an online record of audio feedback that would otherwise had to have been in note form
                1. Being online, this was accessible on various platforms for example through an app on my phone. This made data analysis very easy.
                  1. It was also useful to collect responses from people who do not enjoy filling out tedious surveys online
                    1. I used Soundcloud to record and share audience feedback of the ancillary products
                      1. As it can be embedded into Blogger, Soundcloud was easy to display on my blog
                    2. Facebook
                      1. We all used Facebook to share the music video along with the survey on Surveymonkey
                        1. This was very useful as it allowed us to directly target people we knew would watch the video
                          1. It is also quick and instant, meaning that moving from Facebook to Surveymonkey is really easy for the audience
                            1. It is, however, limited to our Facebook friends
                              1. But it has the potential to be shared, as social media is best for
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