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FREEMIUM FLOW / PAID CAMPAIGN

Description

freemium flow from paid campaign
Matteo Donnini
Mind Map by Matteo Donnini, updated more than 1 year ago
Matteo Donnini
Created by Matteo Donnini over 9 years ago
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Resource summary

FREEMIUM FLOW / PAID CAMPAIGN
  1. FLOW 2 / CHALLENGER
    1. GAMEOVER WALL
      1. PLAY AGAIN (4 MORE CREDITS as bonus)
        1. GAMEOVER WALL / 0 credits / free trial ended
          1. SUBSCRIBE
            1. INVITE & CHALLENGE MAX 5 FRIENDS / day / 7 dd (earn 1 credit per invitation)
              1. TO BE IMPLEMENTED: MAX 5 INVITATIONS PER DAY X MAX 7 DD (35 INVITE AND PLAYS)
                1. WALL: "se vuoi accedere a tutto il catalogo, sottoscrivi l'abbonamento"
        2. "SHARING" TOUCHPOINTS
          1. POST ON USER TIMELINE
            1. 2) SHARE SCORE
              1. 4) TOP TEN RANKING
                1. 3) AVATAR
                  1. 1) WON A CHALLENGE
                  2. TO BE IMPLEMENTED ALL
                  3. FLOW 1 / CHALLENGED
                    1. NOTIFICATION
                      1. FB LOGIN
                        1. WALL "CHOOSE YOUR CHALLENGE"
                          1. PLAY (1 CREDIT)
                            1. GAMEOVER WALL
                              1. RE-MATCH (1 MORE CREDIT)
                                1. GAMEOVER WALL
                                  1. PLAY AGAIN (3 MORE CREDITS as welcome bonus)
                                    1. 1) TO BE IMPLEMENTED: 3 MORE PLAYS
                                      1. 2) TO BE IMPLEMENTED: RECOMMENDED
                                        1. GAMEOVER WALL / 0 credits / free trial ended
                                          1. INVITE & CHALLENGE MAX 5 FRIENDS / day / 7 dd (earn 1 credit per invitation)
                                            1. NO INVITE & CHALLENGE PER INVITATI GUEST? if yes...
                                              1. TO BE IMPLEMENTED: MAX 5 INVITATIONS PER DAY X MAX 7 DD (35 INVITE AND PLAYS)
                                              2. WALL: "se vuoi accedere a tutto il catalogo, sottoscrivi l'abbonamento"
                                              3. SUBSCRIBE
                                          2. TO BE IMPLEMENTED: 1 REMATCH
                                      2. 1) TO BE IMPLEMENTED: 1 SFIDA PER UTENTE PER OGNI GIOCO CON PUNTEGGIO PIU' ALTO
                                        1. 2) TO BE IMPLEMENTED: "DECLINE" BUTTON
                                        2. 1) TO BE FIXED: FB LOGIN DA DESKTOP
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