SLT - way of explaining behaviour that
includes both direct and indirect
reinforcement, combining learning
theory with the role of cognitive
factors
Imitation - copying the
behaviour of others
Identification - when observer
associates themselves with
role model and wants to be
like a role model
Modelling - from the observer's
perspective, modelling is imitating
the behaviour of a role model.
Vicarious reinforcement - reinforcement
which is not directly experienced but
occurs through observing someone else
being reinforced for a behaviour
Mediational processes - cognitive
factors that influence learning and
come between stimulus and response
Assumptions
Bandura agreed with behaviourists
But his SLT said that people learn
through observation and imitation
of others within a social context
The SLT suggested that learning occurs
directly through classical and operant
conditioning but also indirectly
Vicarious Reinforcement
Need to observe others for
indirect learning to take place
Imitation only occurs if
behaviour is seen to be
rewarded rather than
punished
Thus, the learner observes a
behaviour but mostly
important observes the
consequence of a behaviour
Role of Mediational Process
Attention, Retention,
Motor Reproduction,
Motivation
'Bridge' between traditional
learning theory and
cognitive approach
Focuses on cognitive
factors are involved in
learning
Mental factors mediate in
the learning process to
determine whether a new
response is acquired
Observed behaviour may be stored and
reproduced at a later time as the learning and
performance behaviour do not need to work
together
Identification
People more likely imitate the
behaviour of role models
Process called modelling
Person becomes a role model if they're seen
to possess similar traits to the observer
Role model may not be physically
present in their environment but can still
influence the observer, through media
Evaluation
Neither classical or operant consider the idea that
humans learn on their own and the SLT provides
more comprehensive explanation of human learning
by recognising the role of mediational processes
Over-reliance of evidence from lab studies as
they may respond to demand characteristics
The SLT underestimates the influence of biology as
boys would be more aggressive than the girls to the
doll due to testosterone
It explains cultural differences in behaviour as
children learn from who is around them
Less determinist than the behaviourist approach as it
emphasises reciprocal determinism that we also
influence our environment which suggests there is
some free will involved