many ideas taken from the
historical approaches to
psychology are reflected in
contemporary approaches to
the study of psychoogy
the most important approaches to
the study of psych today are the
psychoanalytic, behavioral,
humanistic, cognitive, biological,
and sociocultural approaches
Psychoanalytic Psychology
Sigmund Freud was interested in
the unconscious mind
he believed our conscious experiences are only
the tip of the iceberg, that beneath the surface
are primitive biological urges that are in conflict
with the requirements of society and morality
Freud used a new method for indirectly studying
unconscious processes- free association
in this technique, the patient said everything that came
to mind- no matter what, without attempting to produce
logical or meaningful statements... Freud acted as the
psychoanalyst
Behavioral Psychology
the work of Ivan Pavlov charted another new
course for psychological investigation
he tested the
conditioned
reflex and the
provoking by a
stimulous
the concept was used by
psychologists as a new tool, as
means of exploring the
development of behavior...this
enabled them to explain how
certain acts and certain
differences among individuals
were the result of learning
psychologists who stressed investigating
observable behavior were known as behaviorists
although it was John B. Watson who defined an
solidified the behaviorist position, it was B.F. Skinner
who introduced the concept of reinforcement- a
response to a behavior that increases the likelihood
the behavior will be repeated
Humanistic Psychology
it differs from behaviorism and
psychoanalysis in that it does not
view humans as being controlled
by events in the environment or
by unconscious forces
the humanistic approach emphasizes
how each person is unique and has a
self-concept and potential to develop fully
Cognitive Psychology
cognitivists focus on
how we process, store,
and use information
and how this info
influences our
thinking, problem
solving, and creativity
they believe that behavior is more than
a simple response to a
stimulus...behavior is influenced by a
variety of mental processes, including
perceptions, memories, and
expectations
Biological Psychology
Psychobiologists
study how the
brain, the nervous
system, hormones,
and genetics
influence our
behavior
Psychobiologists have
found that genetic
factors greatly
influence a wide range
of human behaviors
Sociocultural Psychology
involves studying
the influence of
cultural and ethnic
similarities and
differences on
behavior and social
functioning
sociocultural psychologists
also study the impact and
integration of the
immigrants who come to
the US each year...they
study the attitudes, values,
beliefs, and social norms
and roles of these different
ethnic groups
the sociocultural approach is also
concerned with issues such as gender
and socioeconomic status and is based
on the idea that these factors impact
human behavior and mental processes