Criado por Miriam Perkins
mais de 9 anos atrás
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Questão | Responda |
Planning: Goal selection/action | Strategy: Decisions/Recourses |
Vision - Where Mission- Purpose Goals- Targets Plans- Instructions | Goals Define Formulating Strategy - Situation Implement- Change Recourse Allocation Eval/Feedback |
SMART: | Specific Measurable Attainable Relevant Time Limited |
SWOT | STRENGTHS WEAKNESSES OPPORTUNITIES THREATS |
5FM | Rivalry Entry Suppliers Customers Substitutes |
PESTO | Political Economic Social Technological Overseas |
Scenario Planning | Forecast Respond Multiple |
MBO | Management by Objective |
Levels of Strategy | Corporate Business Functional |
Corporate | Growth Create Value |
Business | Opportunities Threats Compete |
Functional | Department Function |
Vertical Integration | Own Backward (Raw) Forward (Customer) |
Business | F/D (Segment, Whole, Niche) Differentiation Low-cost |
Summary | |
Organizational Structure | Reporting Relationships Goals Co-ordinates Motivates |
Functional | Functions CEO #1 |
Divisional | Product Geographic Market 2 (conflict) |
Matrix | |
Product Team | |
Strategic Alliance B2B | 2+ Share Resources/Skills/Risks/Rewards Suppliers/Manufacturers/Distributors |
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