Copiar e Editar

Media Studies Case Studies

Descrição

Media Studies case studies for an exam of video games and their marketing.
becky_e
FlashCards por becky_e, atualizado more than 1 year ago
becky_e
Criado por becky_e mais de 10 anos atrás
111
1
0

Resumo de Recurso

Questão Responda
Image: minecraft-realms-alpha (image/jpg)
company = mojang YouTube videos (4 million in 2012) --> viral hype word of mouth + virally online version of Lego
Image: xbox-halo-4-digital-experience-2000-99141 (image/jpg)
high price TV adverts / cross media xbox only game - exclusivity stereotypically young, male orientated genre of science fiction released on November 2011- 10 yr anniversary
Image: angry-birds-1000w (image/jpg)
merchandise (tshirts - keyrings) viral hype add-ons / in app purchases
Image: GTA-5-Sales (image/jpg)
company = rockstar sides of buses teasers + trailers special edition

Quer criar seus próprios Flashcards gratuitos com GoConqr? Saiba mais.

Semelhante

3.1 Keywords - Marketing
Mr_Lambert_Hungerhil
Unit 3.1: Marketing
nk_
Market Positioning
Helen Rennie
Coastal Zone Glossary
Clare Magor
Restless Earth Glossary
Clare Magor
Weimar Revision
Tom Mitchell
Biology Revision - Y10 Mock
Tom Mitchell
Hitler and the Nazi Party (1919-23)
Adam Collinge
History of Medicine: Ancient Ideas
James McConnell
Geography Coastal Zones Flashcards
Zakiya Tabassum
Biology- Genes and Variation
Laura Perry
Explore a Biblioteca