Studies the ways in which society decides what to produce, how to produce them, who to produce them for and how to apportion them. We are all economic agents and economic activity is what we do to make a living
Assumptions: people behave
rationally at all times and always
seek to improve their circumstances
Producers: maximize their
profits
Consumers: maximize their
benefits from their income
Governments: maximize the welfare of
their populations
Economic
systems
Centrally planned (command)
Anotações:
decisions and choices about resource allocation are made by the government
Only the government can make fair and proper provision for all members of society
Free market
Anotações:
decisions and choices about resource allocation are left to market forces of supply and demand, and the workings of the price mechanism
Mixed
Scarcity of resource:
human wants exceed
what can be actually
produced
Production possibility
frontier
Opportunity cost: the cost of an
item measured in terms of the
alternatives forgone
Absolute advantage vs. comparative advantage
Market: buyers and sellers come
together to exchange goods/services.
Goods/services has a price if it is both
useful and scarce
Marginal utility: the extra
satisfaction gained by the
consumption of one additional unit
of goods/services
Anotações:
consumers use marginal utility to decide to or not to buy one additional unit of goods/services
Macro economics: studies the aggregated
effects of the decisions of economic units,
looks at a complete national economy or
the international economic system as a
whole
National income (net national product): the sum of all
incomes which arise as a result of economic activity, that
is from the production of domestically owned
goods/services
Gross domestic product: the total value of income/ production from
economic activities within a country in a given period
Gross national product: = GDP + net property income from abroad
Purposes: measure the living standard in a
country, compare wealth between
countries; measure the improvements;
assist the government in economic
planning
Determine national income
Inflation & unemployment
Policies
Government intervention and income distribution
Micro economics: studies
individual economic units
(households/firms)
Demand: the quantity of goods/services that potential purchasers would be
willing and able to buy, or attempt to buy, at any possible price
Factors: price, income, price of substitute
goods, tastes and fashion, expectations of
future price changes, distribution of income
Substitute goods (goods that are alternatives to
each other)/ Complements goods (goods that tend
to be bought and used together)
Supply: the quantity of goods/services that existing suppliers or would-be
suppliers would want to produce for the market at a given price
Factors: cost of making, prices of other goods,
expectation of price changes, changes in technology,
other factors
The equilibrium price: the price at which market supply and market demand quantities are in balance
Price mechanism
Demand-supply analysis
Elasticity of demand and supply
X elasticity of Y: the
responsiveness in the Y of
a good to a change in the X = %change in Y/ %change in X
Cost/revenue/productivity
A firm will maximize its profits when
marginal cost equals marginal revenue MC = MR