2454271
Descrição
Mapa Mental por Susana Miriel, atualizado more than 1 year ago
|
Criado por Susana Miriel
mais de 9 anos atrás
|
|
Design and
Production of
Interactive Media
- Social Media
- Introduction and brief
history of social media
- 1971: First mail. Both computers
where next to each other.
- 1998: First blogger platform
- 2000: the .com bubble bursts
- 2003: MySpace
- 2005: Youtube
- 2006: Twitter.
- 2007: Apple presents Iphone
- 2007: Apple presents Iphone
- 2006: Twitter.
- 2005: Youtube
- 1998: First blogger platform
- 1994: World Wide Web available to the public
- 1994: GeoCities was created , one of the
first social networks of the Internet
- 1995: TheGlobe.com gives their users the possibility to
customize theIr own experiences online publishing their own
content
- 2002:. Friendster, pioneer in the
online connection of "real friends".
- 2004: Facebook, started as a platform
to connect college students.
- Blogs
- A blog its a web site in which one or several
authors publish chronological texts or articles.
- The blog articles are usually
accompanied by photographs,
videos, sounds and even
animations and graphics that
illustrate better the subject.
- Blogs are the 3rd most
influential digital resource
according to consumers.
- They are easy to create:
Wordpress, Blogger
- They are easy to create:
Wordpress, Blogger
- Blogs are the 3rd most
influential digital resource
according to consumers.
- The blog articles are usually
accompanied by photographs,
videos, sounds and even
animations and graphics that
illustrate better the subject.
- A blog its a web site in which one or several
authors publish chronological texts or articles.
- 1971: First mail. Both computers
where next to each other.
- Social Media
- What is Social Media? and How they work?
- Social media sites are web applications that
promote contact between individuals. These people
may previously know or do so through the network.
- Types of social media: 1. Generic social Media:
They are the most numerous and well known.
(Facebook, Instagram and Twitter.
- 2. Professional Social Media: Its
members are related workforce. The
best known are LinkedIn and Viadeo.
- 3. Thematic Social Networking: They are based on a particular
topic. They can link people with the same hobby or the same
role. The most famous are Flickr, Pinterest and YouTube.
- 3. Thematic Social Networking: They are based on a particular
topic. They can link people with the same hobby or the same
role. The most famous are Flickr, Pinterest and YouTube.
- 2. Professional Social Media: Its
members are related workforce. The
best known are LinkedIn and Viadeo.
- Types of social media: 1. Generic social Media:
They are the most numerous and well known.
(Facebook, Instagram and Twitter.
- Social media sites are web applications that
promote contact between individuals. These people
may previously know or do so through the network.
- Public and private domain
- Social networks of public
domain, are those in which
everyone, regardless of profile,
social group or interest can open
an account for them and create
their own profile (Facebook,
Twitter, Vine, Instagram, etc.).
- The private social networks are those
created for certain communities,
where only certain people can belong
to this community and they are the
only ones that can access. (businesses
Social networks , educational
institutions, intranets, etc.). Google
Sites is a good tool to create these
types of sites that bind a community.
- The private social networks are those
created for certain communities,
where only certain people can belong
to this community and they are the
only ones that can access. (businesses
Social networks , educational
institutions, intranets, etc.). Google
Sites is a good tool to create these
types of sites that bind a community.
- Generals and niche market
- Generic Social media:
they don’t have a specific
topic, they are used to
share and publish photos,
videos,etc. They
link people from all types
of hobbies, activities,
countries, etc. (Facebook,
twitter, Google+. blogs)
- Niche market social media: they
have a specific topic and
function. They link people with
same activities, purposes,
hobbies, roles, etc. Flickr,
Pinterest, Instagram, Youtube,
Tinder, Myspace, LinkedIn.
- Niche market social media: they
have a specific topic and
function. They link people with
same activities, purposes,
hobbies, roles, etc. Flickr,
Pinterest, Instagram, Youtube,
Tinder, Myspace, LinkedIn.
- Generic Social media:
they don’t have a specific
topic, they are used to
share and publish photos,
videos,etc. They
link people from all types
of hobbies, activities,
countries, etc. (Facebook,
twitter, Google+. blogs)
- Social networks of public
domain, are those in which
everyone, regardless of profile,
social group or interest can open
an account for them and create
their own profile (Facebook,
Twitter, Vine, Instagram, etc.).
- What is Social Media? and How they work?
- Social Media Marketing
- The social media marketing includes
reputation management, and always
considering it is based on a dialogue
between the company and users, be
they customers or not.
- It is used for the
following purposes:
- Create awareness of
something online. Create
a group of followers.
Have extensive
communication with
customers or prospects.
- It is a completely new system for
feedback and advice, for the
people to the companies and vice
versa. This is totally new and
interactive, compared to
traditional marketing, which
relegates the consumer to a mere
spectator watching advertising
- Leveraging the power of content and
social media marketing can help
elevate your audience and customer
base in a dramatic way.
- The Social Media Marketing
Internet offers consumers a voice.
- The Social Media Marketing
Internet offers consumers a voice.
- Leveraging the power of content and
social media marketing can help
elevate your audience and customer
base in a dramatic way.
- Create awareness of
something online. Create
a group of followers.
Have extensive
communication with
customers or prospects.
- It is used for the
following purposes:
- The social media marketing includes
reputation management, and always
considering it is based on a dialogue
between the company and users, be
they customers or not.
- Introduction and brief
history of social media
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