Amazon

Descrição

Business Studies (BUSS 4) Mapa Mental sobre Amazon, criado por skipper_jack em 31-03-2014.
skipper_jack
Mapa Mental por skipper_jack, atualizado more than 1 year ago
skipper_jack
Criado por skipper_jack mais de 10 anos atrás
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Resumo de Recurso

Amazon
  1. Jeff bezos (CeO, chairman and president)
    1. Top 500 US company
      1. Become a top 100 company
        1. Worlds biggest online retailer
        2. ETHICS
          1. route billions of pounds from sales to British customers through Luxembourg, paying little UK tax
            1. HARD HR
              1. Treats employees as a resource of the business
                1. Poor working conditions
                  1. Managers only care about manual labour
              2. CULTURE OF COMPANY
                1. STRATEGIC FAILURES
                  1. Market development
                    1. Launched its auction website
                  2. STRATEGIC SUCCESSES
                    1. Tax avoidence
                      1. payed £2.4 m tax on a £4.3bn UK sales revenue in 2012
                        1. Boosting operating profit giving a competative advantage
                      2. Product development
                        1. Amazon kindle launched 2007
                          1. 8 new products by 2013
                            1. $4.5bn in global sales of the kindle

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