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Mapa Mental
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Burcu Kocoglu
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media
media influence
media regulations
communication theories
year 12
Criado por
Burcu Kocoglu
mais de 9 anos atrás
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3220561
mind_map
2016-06-07T00:31:43Z
MEDIA INFLUENCE
COMMUNICATION THEORIES
HYPODERMIC NEEDLE
THEORY
AGENDA-SETTING FUNCTION
THEORY
CULTIVATION
THEORY
SPIRAL OF SILENCE
THEORY
PROPAGANDA MODEL
THEORY
REINFORCEMENT
THEORY
TWO STEP FLOW
THEORY
USES AND GRATIFICATION
THEORY
SEMIOTICS
THEORY
ENCODING/DECODING
THEORY
IMPACT OF THE MEDIA ON
AUDIENCE
ACTIVE
PASSIVE
MORAL
PANIC
RESEARCH METHODS
CASE
STUDIES
LABORATORY
TESTS
LONGITUDINAL
RESEARCH
CORRELATION
STUDIES
QUALITATIVE
RESEARCH
QUANTITATIVE
STUDIES
META-ANALYSIS
ETHNOGRAPHIC
RESEARCH
FIELD
EXPERIMENTS
MEDIA REGULATION
ARGUMENTS FOR AND AGAINST
MEDIA REGULATION
NATIONAL
CLASSIFICATION
SCHEME
THE AUSTRALIAN COMMUNICATION AND
MEDIA AUTHORITY (ACMA)
THE ADVERTISING STANDARDS BUREAU
(ASB)
CODE OF CONDUCT ON BODY
IMAGE
INDUSTRY SELF
REGULATION
EVIDENCE OF MEDIA
INFLUENCE
VIOLENCE IN VIDEO
GAMES
EXAMPLES OF EVENTS WHICH MAKES OUR
FOCUS AN IMPORTANT TOPIC OF
CONVERSATION
COLUMBINE MASSACRE - ERIC HARRIS &
DYLAN KEBOLD (1999)
SANDY HOOK ELEMENTARY SCHOOL
SHOOTING - ADAM LANZA (2012)
BETHEL REGIONAL HIGH SCHOOL
SHOOTING - EVAN RAMSEY (1997)
COLUMBINE
SANDY HOOK
BETHEL
REGIONAL
BOBO DOLL EXPERIMENT - ALBERT
BANDURA
CLASSIFICATION
BOARD
CLASSIFICATION REVIEW
BOARD
ACADEMIC APPROACHES TO LOOKING AT MEDIA
INFLUENCE
THE EFFECTS
TRADITION
CULTURAL
STUDIES
POLITICAL
ECONOMY
Suggests that an intended message is
directly received and wholly accepted
by the receiver
THEORISTS: The Payne Fund Studies
Group (USA) & the Frankfurt School
(Germany)
CRITICISMS: Too simplistic to
adequately explain media effects
Suggests that most people form their
opinions under the influence of opinion
leaders, who in turn are influenced by the
mass media.
THEORIST: Paul
Lazarsfeld
Suggests that the more time people spend
'living' in the television world, the more
likely they are to believe social reality
portrayed on television.
THEORIST: Professor George Gerbner
CRITICISMS: Too reliant on
statistics
Suggests that the media has little
power to influence people and, most of
the time, it just reinforces our
preexisting attitudes and beliefs
THEORIST: Joseph
Klapper
CRITICISMS: Surrounds the idea that
people's socialising agents are
culturally grouped
THEORISTS: Blumler, Katz and
Gurevitch
Suggests that viewers select the
content they want to watch and use it
for education purposes
CRITICISMS: Too
functionalist
Suggests that the mass media determines what
we think and worry about.
CRITICISMS: Theory presupposes audiences to be
knowledgeable, aware of, and interested in
contemporary issues, therefore making them sceptical
of the media's ability to manipulate messages
THEORIST: Joseph
Klapper
Accepting or allowing what happens or what
others do, without active response or
resistance.
An instance of public anxiety or alarm in
response to a problem regarded as
threatening the moral standards of society.
Participating or engaged in a
particular sphere or activity
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3220561
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