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Quiz sobre Chapter 2 - Evaluating a Firm's External Environment, criado por Strategy IO em 28-12-2016.

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Chapter 2 - Evaluating a Firm's External Environment

Questão 1 de 49

1

The ________ consists of broad trends in the context in which a firm operates that can have an impact on a firm's strategic choices.

Selecione uma das seguintes:

  • micro-environment

  • general environment

  • task environment

  • internal environment

Explicação

Questão 2 de 49

1

All of the following are elements of the general environment except

Selecione uma das seguintes:

  • technological trends.

  • demographic trends.

  • industrial trends.

  • cultural trends.

Explicação

Questão 3 de 49

1

________ is/are the distribution of individuals in a society in terms of age, sex, marital status, income, ethnicity, and other personal attributes that may determine buying patterns.

Selecione uma das seguintes:

  • Demographics

  • Economics

  • Technological trends

  • Culture

Explicação

Questão 4 de 49

1

The values, beliefs and norms that guide behavior in a society are known as

Selecione uma das seguintes:

  • climate.

  • demographics.

  • economics

  • culture.

Explicação

Questão 5 de 49

1

When activity in an economy is relatively low for a short period of time, the economy is said to be in a

Selecione uma das seguintes:

  • recession.

  • depression

  • prosperous cycle.

  • boom

Explicação

Questão 6 de 49

1

Civil wars, political coups, terrorism, wars between countries, famines, and country or regional economic recessions are all examples of which element of the general environment?

Selecione uma das seguintes:

  • demographics

  • specific international events

  • economics

  • culture

Explicação

Questão 7 de 49

1

In the S-C-P model, ________ refers to the strategies that firms in an industry implement

Selecione uma das seguintes:

  • structure

  • strategy

  • conduct

  • performance

Explicação

Questão 8 de 49

1

In a perfectly competitive industry

Selecione uma das seguintes:

  • there are relatively few firms operating in the industry

  • the products and services sold by firms in the industry are very different from each other

  • it is very costly for firms to enter the industry

  • it is not very costly for firms to enter or exit the industry

Explicação

Questão 9 de 49

1

Within the five forces framework, the five most common threats facing firms from their competitive environment include each of the following except

Selecione uma das seguintes:

  • substitutes

  • complementors

  • suppliers.

  • buyers

Explicação

Questão 10 de 49

1

Firms in industries characterized by ________ can expect to earn only competitive parity

Selecione uma das seguintes:

  • perfect competition

  • monopolistic competition

  • oligopoly

  • monopoly

Explicação

Questão 11 de 49

1

Which type of competition is characterized by a large number of firms, heterogeneous products and low cost of entry and exit?

Selecione uma das seguintes:

  • perfect competition

  • monopolistic competition

  • oligopoly

  • monopoly

Explicação

Questão 12 de 49

1

Which type of competition is characterized by a small number of firms, homogeneous products and costly entry and exit?

Selecione uma das seguintes:

  • perfect competition

  • monopolistic competition

  • oligopoly

  • monopoly

Explicação

Questão 13 de 49

1

A(n) ________ is any individual, group, or organization outside a firm that seeks to reduce the level of that firm's performance

Selecione uma das seguintes:

  • environmental threat

  • environmental opportunity

  • environmental equalizer

  • competitive advantage

Explicação

Questão 14 de 49

1

Firms that have either recently begun operations in an industry or that threaten to begin operations in an industry soon are considered to be ________ in the five forces framework

Selecione uma das seguintes:

  • barriers to entry

  • new competitors

  • suppliers

  • buyers

Explicação

Questão 15 de 49

1

________ exist when a firm's costs rise as a function of its volume of production

Selecione uma das seguintes:

  • Economies of scale

  • Economies of scope

  • Diseconomies of scale

  • Learning curve effects

Explicação

Questão 16 de 49

1

All other things being equal, which of the following would lead to lower barriers to entry in an industry

Selecione uma das seguintes:

  • The existence of economies of scale in the industry

  • Products are highly differentiated in the industry

  • Industry incumbents have learning-curve cost advantages

  • Raw materials are widely and readily available at a competitive price

Explicação

Questão 17 de 49

1

Frequent price cutting by firms in an industry, frequent introduction of new products by firms in an industry and intense advertising campaigns are indications of

Selecione uma das seguintes:

  • high power of buyers.

  • high threat of new entrants

  • high levels of direct competition

  • high threat of substitutes.

Explicação

Questão 18 de 49

1

The threat of direct competition tends to be high when

Selecione uma das seguintes:

  • there are few firms in an industry and these firms tend to be unequal in size

  • the industry growth rate is higher

  • firms are unable to differentiate their products.

  • production capacity can be added in small increments

Explicação

Questão 19 de 49

1

The products or services provided by a firm's direct competitors meet ________ customer needs in ________ ways as the product provided by the firm itself.

Selecione uma das seguintes:

  • different; the same

  • approximately the same; the same

  • different; different

  • approximately the same; different

Explicação

Questão 20 de 49

1

Which of the following statements regarding substitutes is accurate

Selecione uma das seguintes:

  • In the extreme, substitutes can ultimately replace an industry's products or services

  • Substitutes place a floor on the prices firms in an industry can charge and on the profits firms in an industry can earn.

  • Substitutes rarely impact the profitability that firms in an industry can earn

  • The importance of substitutes in reducing the profit potential in a wide variety of industries is decreasing

Explicação

Questão 21 de 49

1

________ make a wide variety of raw materials, labor and other critical assets available to firms

Selecione uma das seguintes:

  • buyers

  • Rivals

  • Suppliers

  • Substitutes

Explicação

Questão 22 de 49

1

Which of the following attributes makes suppliers a stronger threat?

Selecione uma das seguintes:

  • The supplier's industry is dominated by a small number of firms

  • The product or service provided by suppliers is not highly differentiated

  • Suppliers are threatened by substitutes.

  • Suppliers are not able to engage in forward vertical integration

Explicação

Questão 23 de 49

1

Which of the following is the best example of forward vertical integration

Selecione uma das seguintes:

  • a car dealership opening up its own automobile manufacturing plant

  • a car company opening its own dealerships to sell its products directly to customers

  • a car company opening its own chain of video rental stores

  • a car company opening a plant to product motorcycles

Explicação

Questão 24 de 49

1

Buyers tend to have less power when

Selecione uma das seguintes:

  • a firm has only one buyer, or a small number of buyers

  • the products or services being sold to buyers are standard and not differentiated

  • the supplies they purchase are an insignificant portion of the costs of their final products

  • they are not earning significant economic profits

Explicação

Questão 25 de 49

1

Overall, the average level of performance in an industry is likely to be highest when

Selecione uma das seguintes:

  • the threat level of all five forces is high

  • the threat level of rivalry and substitutes is low, but the threat level of suppliers, buyers and new entrants is high.

  • the threat level of rivalry, substitutes and new entrants is high, but the threat level of buyers and supplies is low

  • the threat level of all five forces is low.

Explicação

Questão 26 de 49

1

If your customers value your products more when they have your product and another firm's product rather than when they have your product alone, the other firm is considered to be a

Selecione uma das seguintes:

  • competitor

  • complementor.

  • rival.

  • substitute.

Explicação

Questão 27 de 49

1

An industry in which a large number of small or medium-sized firms operate and no small set of firms has dominant market share or creates dominant technologies is known as a(n) ________ industry

Selecione uma das seguintes:

  • fragmented

  • consolidated

  • mature

  • emerging

Explicação

Questão 28 de 49

1

The major opportunity facing firms in fragmented industries is

Selecione uma das seguintes:

  • refining their current products and emphasizing an increase in service quality

  • developing new products and technologies

  • creating a first-mover advantage through technological leadership

  • the implementation of strategies that began to consolidate the industry into a smaller number of firms.

Explicação

Questão 29 de 49

1

The advantages that come to firms that make important strategic and technological decisions early in the development of an industry are known as ________ advantages

Selecione uma das seguintes:

  • first-mover

  • competitive

  • comparative

  • emerging

Explicação

Questão 30 de 49

1

In general, first-mover advantages can arise from any of these sources except

Selecione uma das seguintes:

  • technological leadership

  • preemption of strategically valuable assets.

  • the creation of customer switching costs

  • using an imitative strategy to introduce improved versions of competitors' new products

Explicação

Questão 31 de 49

1

Mature industries are characterized by

Selecione uma das seguintes:

  • an increase in total industry demand

  • faster increases in production capacity

  • a slowdown in the introduction of new products or services.

  • a decrease in the amount of international competition.

Explicação

Questão 32 de 49

1

The most promising opportunity for a firm in a declining industry is to

Selecione uma das seguintes:

  • establish itself as a first mover in the post-shakeout industry

  • become a market leader in the pre-shakeout industry

  • become a fast follower in the pre-shakeout industry

  • merge with another firm.

Explicação

Questão 33 de 49

1

Firms in a declining industry that engage in a long, systematic phased withdrawal from the industry, extracting as much value as possible during the withdrawal period, are following a(n) ________ strategy

Selecione uma das seguintes:

  • niche

  • expansion

  • divestment

  • harvest

Explicação

Questão 34 de 49

1

Industries in which a large number of small or medium-sized firms operate and no small set of firms has dominant market share or creates dominant technologies are called ________ industries

Selecione uma das seguintes:

  • fragmented

  • mature

  • emerging

  • declining

Explicação

Questão 35 de 49

1

________ are advantages that come to firms that make important strategic and technological decisions early in the development of an industry

Selecione uma das seguintes:

  • Visionary advantages

  • First-mover advantages

  • Comparative advantages

  • Missionary advantages

Explicação

Questão 36 de 49

1

A consolidation strategy is a good option in what type of industry

Selecione uma das seguintes:

  • mature

  • emerging

  • fragmented

  • declining

Explicação

Questão 37 de 49

1

________ are resources required to successfully compete in an industry.

Selecione uma das seguintes:

  • Strategically valuable assets

  • Technological leader strategies

  • Process innovations

  • Product innovations

Explicação

Questão 38 de 49

1

________ costs exist when customers make investments in order to use a firm's particular products or services

Selecione uma das seguintes:

  • First-mover-switching

  • Technological leadership-switching

  • Customer-switching

  • Process-switching

Explicação

Questão 39 de 49

1

Based on the above description, the hardwood furniture industry can best be described as a(n) ________ industry.

Selecione uma das seguintes:

  • emerging

  • fragmented

  • consolidated

  • declining

Explicação

Questão 40 de 49

1

The level of direct competition in the hardwood furniture industry can best be described

Selecione uma das seguintes:

  • low because of the numerous firms in the industry and the slowing growth rate

  • low because of the slowing growth rate and the competition from composite wood furniture

  • high because of the numerous firms in the industry and the slowing growth rate

  • moderate because the slowing growth rate offsets the numerous firms in the industry

Explicação

Questão 41 de 49

1

The threat of suppliers in the hardwood furniture can best be described as

Selecione uma das seguintes:

  • low because there are a large number of suppliers selling an undifferentiated product.

  • high because there are a large number of suppliers selling an undifferentiated product

  • moderate because the large number of suppliers is offset by the undifferentiated products they are selling

  • moderate because of the slowing growth rate in the industry and the commodity nature of the products produced by suppliers

Explicação

Questão 42 de 49

1

If Hickory Divine were to open its own chain of furniture stores, this would be an example of

Selecione uma das seguintes:

  • complementors.

  • backward vertical integration

  • consolidation.

  • forward vertical integration

Explicação

Questão 43 de 49

1

In this example, composite wood furniture would be an example of a(n)

Selecione uma das seguintes:

  • substitute

  • rival.

  • new entrant

  • complementor.

Explicação

Questão 44 de 49

1

The threat of buyers in this industry is best described as

Selecione uma das seguintes:

  • high because there are many suppliers, none of which represents a significant portion of the hardwood furniture industry's sales.

  • low because of the slow industry growth and the commodity nature of the suppliers.

  • low because there are many suppliers, none of which represents a significant portion of the hardwood furniture industry's sales

  • high because of the slow industry growth and the commodity nature of the suppliers

Explicação

Questão 45 de 49

1

Which of the following best describes the competition in the U.S. online auction industry

Selecione uma das seguintes:

  • perfect competition

  • monopolistic competition

  • oligopoly

  • monopoly

Explicação

Questão 46 de 49

1

For BidBuy, services such as those offered by DollarDog that make BidBuy's services more valuable for customers who use the services of both companies are best described as

Selecione uma das seguintes:

  • complementors.

  • substitutes

  • rivals

  • suppliers

Explicação

Questão 47 de 49

1

Factors such as BidBuy's feedback rating system that are valuable to the company's customers but which are not useful on other online auction sites are examples of

Selecione uma das seguintes:

  • first-mover advantages.

  • complementors.

  • substitutes

  • customer-switching costs

Explicação

Questão 48 de 49

1

BidBuy has a ________ advantage

Selecione uma das seguintes:

  • visionary

  • global

  • first-mover

  • comparative

Explicação

Questão 49 de 49

1

The products or services provided by a firm's substitutes meet ________ customer needs in ________ ways as the product provided by the firm itself.

Selecione uma das seguintes:

  • different; the same

  • approximately the same; the same

  • different; different

  • approximately the same; different

Explicação