Questão 1
Questão
Competitive strategy determines the structure, features, and functions of every information system
Questão 2
Questão
What DOESN'T affect buyer power?
Questão 3
Questão
Porter's four competitive strategies can result in a combination of each of these except:
Responda
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Cost Leader, Industry Wide
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Cost Leader, Differetiation
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Differentiation, Industry Wide
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Industry Segment, Differentiation
Questão 4
Questão
Which is NOT a primary activity in the value chain?
Responda
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Operations
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Service
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Procurement
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Marketing and Sales
Questão 5
Questão
What is a Business Process?
Responda
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Cost of inputs + Cost of activities
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Value of all outputs - Costs
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Network of activities that generate value by transforming inputs into outputs
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A collection of something
Questão 6
Questão
Social Media Information supports the sharing of content among a network of uers
Questão 7
Questão
Business processes vary in cost and effectiveness
Questão 8
Questão
The two ways IS provides competitive advantages are: product implementations and process implementations
Questão 9
Questão
The tree types of capital are: Traditional, Human, and ________.
Responda
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Technological
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Owned
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Social
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Invested
Questão 10
Questão
What are the Four Pillars of a Hyper-Social Organization?
Responda
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Consumers become Humans
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Market Segments become Tribes
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Structure and Control becomes Messiness
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Consumers become Tribes
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Channels becomes Networks
Questão 11
Questão
Which is NOT included in dynamic processes?
Responda
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Usually requires human judgements
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All decisions can be made by computers
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Flexible, informal, and adaptive
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Involves strategic decisions
Questão 12
Questão
Companies should monitor unfavorable reviews and delete them in a timely manner because unfavorable reviews provide no benefit to the companies or consumers
Questão 13
Questão
Reputation management services are a tool for ____________ activity in SEAMS
Responda
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Measure
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Sense
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Engage
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Activate
Questão 14
Questão
Which of the following is an example of a dynamic process?
Responda
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Social Netowkring
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Customer Returns
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Order Entry
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Purchasing
Questão 15
Questão
Process efficiency is the measure of the process inputs and outputs
Questão 16
Questão
Which of the following is an example of IS improving the quality of a business process?
Responda
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Augmenting a human
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Performing an Activity
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Controlling Process Flow
Questão 17
Questão
Which of the following does NOT cause information silos?
Responda
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Different departments have common long term goals
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Different personal and workgroup needs
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Duplicated and inconsistent data
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Data isolated in islands of automation
Questão 18
Questão
A way to limit information silos is to store a single copy of the data in a shared database, and revising business processes and applications to use that database
Questão 19
Questão
In a CRM system, what is not one of the four phases of the customer life cycle?
Responda
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Attract
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Categorize
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Sell
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Support and Resell
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Research
Questão 20
Questão
An Enterprise Resource Planning (ERP) is a suite of applications (modules), a database, and a set of inherent processes for consolidating business operations into a single, consistent, computing platform
Questão 21
Questão
Why is it important to have ethical data?
Questão 22
Questão
More colors and text will improve your data visualization
Questão 23
Questão
Which of the following should you check to understand infographics?
Responda
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Data Alterations
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Data Source
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Data Presentation
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All of the above