Learning Objective:
To understand the advantages and disadvantages of buying a franchise rather than starting up your own business
To understand why businesses want to franchise their brand rather than expand internally
Rubrica: : Target by 2020 - Over 10,000 outlets worldwide
http://startups.co.uk/what-are-the-pros-and-cons-of-becoming-a-franchisee/This article covers the pros and cons of being a franchisee.http://www.entrepreneur.com/article/226489https://www.nibusinessinfo.co.uk/content/advantages-and-disadvantages-franchising-your-businessThe above articles cover the pros and cons of franchising a business i.e. selling franchises to others giving them the right to use your brand in a specified geographical location.