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6. People Scan Screens Based on Past Experience and Expectations

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Slides sobre 6. People Scan Screens Based on Past Experience and Expectations, criado por Mary Kelly em 27-10-2016.
Mary Kelly
Slides por Mary Kelly, atualizado more than 1 year ago
Mary Kelly
Criado por Mary Kelly aproximadamente 8 anos atrás
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Resumo de Recurso

Slide 1

    Where to Look First
    Depending on your language, you will read left to right or vice versa. This will distinct where you look first. People typically focus on the middle of the page and side where they begin to read. The top of the page is often ignored, containing ordinary information like logos, black space, and navigation bars.  The edges are often ignored since they typically contain ads and irrelevant information per what they are looking for. 

Slide 2

    Directing Focus
    You have the ability to direct focus away from the typical reading pattern. Photos grab attention, especially ones that contain faces. Movements like animations, videos, flashing, or blinking will draw attention. 

Slide 3

    Mental Models
    People have a mental model of where things tend to be on a computer screen. People also have a mental model of the applications or website they typically use. They will look at a screen based on these mental models. 

Slide 4

    How Problem's Effect View
    When an error or a  problem occurs, attention is redirected to the problem area. 

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