SM - Kapitel 07 - External Assessment

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SM - Kapitel 07 - External Assessment
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Quiz by bla bla, updated more than 1 year ago
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Created by bla bla about 6 years ago
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Resource summary

Question 1

Question
To perform an external assessment, a company first must
Answer
  • get an approval from the Securities and Exchange Commission
  • perform an internal audit
  • gather competitive intelligence and information about external trends
  • hire a consultant to develop a comprehensive strategic plan
  • all of the above

Question 2

Question
External assessments attempt to identify key variables that offer __________ responses.
Answer
  • actionable
  • authoritative
  • profitable
  • strategic
  • terminal

Question 3

Question
According to I/O theorists, which of the following contributes LEAST to firm's performance?
Answer
  • Economies of scale
  • barriers to market entry
  • product differentiation
  • internal resources
  • level of competitiveness

Question 4

Question
All of the following are political, governmental, and legal variables that can represent key opportunities or threats to organizations EXCEPT
Answer
  • tariffs
  • environmental regulations
  • level of defense expenditures
  • legislation on equal employment
  • population changes by race, age, sex, and level of affluence

Question 5

Question
WHat is NOT one of Michael Porter's fice competitive forces?
Answer
  • Potential entry of new competitors
  • Rivalry among competing firms
  • Bargaining power of unions
  • Bargaining power of supplieres
  • Bargaining power of consumers

Question 6

Question
Whenever new firms can easily enter a particular industry, the intensity of competitiveness among firms tends to
Answer
  • stay the same
  • increase
  • decrease
  • neutralize
  • become irrelevant

Question 7

Question
If suppliers are unreliable or too costly, which of these strategies may be appropriate?
Answer
  • Horizontal integration
  • backward integration
  • forward integration
  • market penetration
  • concentric diversification

Question 8

Question
When the products being purchased are standard or undifferentiated, it results in ________ bargaining power of consumers.
Answer
  • marginalized
  • lower
  • higher
  • negative
  • negligible

Question 9

Question
A systematic and ethical process for gathering and analyzing information about the competition's activities and general trends to further a business' own goals is called
Answer
  • unethical business practices
  • artificial intelligence
  • competitive intelligence
  • industrial espionage
  • predictive intelligence
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