Uncertainty - Risk, reward and change

Description

OCR Applied Business Studies
omearatho
Quiz by omearatho, updated more than 1 year ago
omearatho
Created by omearatho over 10 years ago
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Resource summary

Question 1

Question
What is the definition of 'uncertainty'?
Answer
  • Unpredictability, indeterminacy, or indefiniteness of the business environment.
  • Knowing what's going to happen next.
  • Ways in which business change existing business practice.

Question 2

Question
Some reasons why the business environment can be uncertain are ...
Answer
  • Changes in the economy
  • Customer demand changing
  • Competing businesses
  • The British egg council.

Question 3

Question
Which 2 television personalities presented a 2008 Channel 4 documentary on the life of battery chickens?
Answer
  • Jamie Oliver and Hugh Fearnly-Whittingstall
  • Jimmy Doherty and Fern Cotton
  • Heston Blumenthal and Padma Lakshmi

Question 4

Question
Why did farmers have to change their business practises after this programme?
Answer
  • Customers were appalled at the conditions their chickens were living in.
  • Customers weren't buying as many chickens, so farms would have lost money.
  • KFC needed more ethically sourced chickens.

Question 5

Question
Consequences to a business of not taking risks can include ...
Answer
  • They can lose market share
  • They can see a downturn in profits
  • They can increase advertising

Question 6

Question
On what pages can you read more about "Uncertainty - Risk, reward and change"?
Answer
  • 42 - 45
  • 17 - 21
  • 61 - 64
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