Question 1
Question
A firm implements a ________ when it operates in multiple industries or markets simultaneously.
Answer
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vertical integration strategy
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corporate diversification strategy
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business diversification strategy
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product-differentiation strategy
Question 2
Question
When a firm operates in multiple industries simultaneously, it is said to be implementing a
Answer
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product diversification strategy.
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product-differentiation strategy.
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geographic market diversification strategy.
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geographic market differentiation strategy.
Question 3
Question
When a firm operates in multiple geographic markets simultaneously it is said to be implementing a(n)
Answer
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international diversification strategy.
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product-differentiation strategy.
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geographic market diversification strategy.
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geographic market differentiation strategy.
Question 4
Question
When a firm simultaneously implements both a product diversification strategy and a geographic market diversification strategy it is said to be implementing a(n)
Answer
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mixed-market diversification strategy.
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unrelated-diversification strategy.
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product-differentiation strategy.
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product-market diversification strategy.
Question 5
Question
A firm has implemented a strategy of ________ when all or most of its activities fall within a single industry and geographic market.
Answer
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limited corporate diversification
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related diversification
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unrelated diversification
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related-linked diversification
Question 6
Question
In which type of limited corporate diversification do firms have greater than 95% of their total sales in a single product market?
Question 7
Question
Firms pursuing ________ have between 70% and 95% of their sales in a single product market.
Answer
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dominant-business diversification
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single-business diversification
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related-constrained diversification
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related-linked diversification
Question 8
Question
The analysis of firms pursuing a strategy of ________ is logically equivalent to the analysis of business-level strategies.
Answer
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unrelated diversification
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related-linked diversification
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related-constrained diversification
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limited corporate diversification
Question 9
Question
Firms such as PepsiCo that operate a number of businesses around the world that share a number of inputs, production technologies, or distribution channels but none of whose businesses account for more than 70% of a firm's revenues are said to be implementing a
Answer
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related-constrained diversification.
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related-linked diversification.
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dominant-business diversification.
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single-business diversification.
Question 10
Question
Firms such as Disney that own and operate businesses that share a limited number of inputs, production technologies or distribution channels are said to be pursuing a ________ corporate diversification strategy.
Answer
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related-constrained
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related-linked
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dominant-business
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single-business
Question 11
Question
Firms such as General Electric that generate less than 70% of their revenues from a single product market and whose businesses share few, if any, common attributes are said to be pursuing ________ corporate diversification.
Answer
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limited
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related-linked
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related-constrained
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unrelated
Question 12
Question
In order for corporate diversification to be economically valuable
Answer
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there must be some valuable economy of scope among the multiple businesses in which a firm is operating and it must be more costly for managers in a firm to realize these economies of scope than for outside equity holders on their own.
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there must not be any valuable economy of scope among the multiple businesses in which a firm is operating and it must be less costly for managers in a firm to realize these economies of scope than for outside equity holders on their own.
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there must be some valuable economy of scope among the multiple businesses in which a firm is operating and it must be less costly for managers in a firm to realize these economies of scope than for outside equity holders on their own.
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there must not be any valuable economy of scope among the multiple businesses in which a firm is operating and it must be more costly for managers in a firm to realize these economies of scope than for outside equity holders on their own.
Question 13
Question
When the value of the products or services a firm sells increases as a function of the number of business that the firm operates in, ________ are said to exist.
Answer
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economies of scope
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vertical economies
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economies of scale
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diseconomies of scope
Question 14
Question
Which of the following statements regarding economies of scope is accurate?
Answer
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Only firms pursuing single-business diversification can exploit economies of scope.
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Only firms pursuing related-constrained diversification can exploit economies of scope.
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Only firms not pursuing diversification can exploit economies of scope.
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Only diversified firms can exploit economies of scope.
Question 15
Question
Currently, most scholars believe that exploiting economies of scope through corporate diversification, on average,
Answer
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destroyed about 25% of a firm's market value.
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had no impact on a firm's market value.
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destroyed about 55% of a firm's market value.
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increased a firm's market value.
Question 16
Question
Which type of economies of scope includes shared activities and core competencies?
Answer
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operational economies of scope
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financial economies of scope
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anticompetitive economies of scope
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employee and stakeholder incentives for diversification
Question 17
Question
If a diversified firm had three businesses and these companies shared a common marketing and service operation, as well as common technology and development, this would be an example of which type of economy of scope?
Answer
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core competencies
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shared activities
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risk reduction
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multipoint competition
Question 18
Question
Shared activities are quite common between both ________ and ________ diversified firms.
Answer
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single-business; dominant-business
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related-constrained; single-business
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related-linked; dominant-business
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related-constrained; related-linked
Question 19
Question
Limits of activity sharing include
Answer
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substantial organizational issues that are often associated with a diversified firm's learning how to manage cross-business relationships and in which failure can lead to excess bureaucracy, inefficiency, and organizational gridlock.
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a significant reduction in an organization's innovation and flexibility.
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substantial organizational issues related to adequately compensating personnel across businesses and setting transfer prices.
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a significant reduction in an organization's ability to meet the needs of any of its customers.
Question 20
Question
________ are complex sets of resources and capabilities that link different businesses in a diversified firm through managerial and technical know-how, experience and wisdom.
Answer
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Managerial competencies
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Core competencies
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Competitive advantages
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Core advantages
Question 21
Question
A firm that diversifies by exploiting its resources and capability advantages in its original business will have ________ costs than (as) firms that begin a new business without these resource and capability advantages, or ________ revenues than (as) firms lacking these advantages.
Answer
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higher; lower
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the same; higher
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lower; the same
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lower; higher
Question 22
Question
If all of a firm's businesses share the same core competencies, then that firm has implemented a strategy of ________ diversification.
Answer
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single-business
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related-linked
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related-constrained
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dominant-business
Question 23
Question
Diversified firms that are exploiting core competencies as an economy of scope but are not doing so with any shared activities are sometimes called ________ diversified firms.
Answer
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seemingly unrelated
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unrelated
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semi-related
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link-related
Question 24
Question
A common way of thinking about strategy across different businesses within a firm is known as the firm's
Answer
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core competency.
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competitive advantage.
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economy of scope.
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dominant logic.
Question 25
Question
In general, as a source of capital a diversified firm has ________ information about a business that it owns compared to external sources of capital.
Answer
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more and better
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the same
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less and inferior
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more but biased
Question 26
Question
Compared to two very risky businesses that have cash flows that are not highly correlated over time and that are operating separately, the risk of a diversified firm operating in those same two businesses simultaneously is
Answer
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somewhat higher.
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lower.
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the same.
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substantially higher.
Question 27
Question
________ exists when two or more diversified firms simultaneously compete in multiple markets.
Answer
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Multipoint competition
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Dynamic competition
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Multipoint cooperation
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Dynamic cooperation
Question 28
Question
For multipoint competition to lead to mutual forbearance,
Answer
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the threat of retaliation must be substantial and the firms pursuing this strategy must have strong linkages among their diversified businesses.
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the threat of retaliation must be low and the firms pursuing this strategy must have strong linkages among their diversified businesses.
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the threat of retaliation must be low and the firms pursuing this strategy must have weak linkages among their diversified businesses.
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the threat of retaliation must be substantial and the firms pursuing this strategy must have weak linkages among their diversified businesses.
Question 29
Question
When diversified firms use the revenues from profitable businesses to subsidize the operations of another business and then set the prices of the subsidized firm's products at a level that is below the subsidized business's cost to produce these items, this is known as ________ pricing.
Answer
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dynamic
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monopoly
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predatory
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beneficial
Question 30
Question
Research over the years has demonstrated conclusively that the primary determinant of the compensation of top managers in a firm is
Answer
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not the size of the firm, usually measured in sales, but the economic performance of the firm.
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both the economic performance of the firm as well as the size of the firm, usually measured in sales.
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not the economic performance of the firm but the size of the firm, usually measured in sales.
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neither the economic performance of the firm nor the size of the firm.
Question 31
Question
Which of the following economies of scope do not have the potential for generating positive returns for a firm's equity holders since the economies of scope can be realized by outside equity holders at a low cost by investing in a diversified portfolio of stock?
Question 32
Question
The only economy of scope that an unrelated firm can try to realize is
Answer
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core competencies.
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tax advantages.
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multipoint competition.
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risk reduction.
Question 33
Question
Which of the following economies of scope is costly to duplicate?
Question 34
Question
Which of the following economies of scope is less costly to duplicate?
Answer
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employee compensation
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core competencies
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multipoint competition
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exploiting market power
Question 35
Question
Substitutes for exploiting economies of scope in diversification include
Answer
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growing and developing independent businesses within a diversified firm and vertical integration.
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vertical integration and strategic alliances.
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growing and developing independent businesses within a diversified firm and strategic alliances.
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strategic alliances and multipoint competition.
Question 36
Question
Which of the following statements regarding the rarity of diversification is accurate?
Answer
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If only a few competing firms have exploited a particular economy of scope, that economy of scope can be rare.
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A particular economy of scope can only be rare if no other firms are exploiting that economy of scope.
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A particular economy of scope can be rare even if many other firms are exploiting that economy of scope.
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If only a few competing firms have exploited a particular economy of scope, that economy of scope can be rare but only if the firm is pursuing unrelated diversification.
Question 37
Question
Which of the following economies of scope is costly-to-duplicate?
Answer
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employee compensation
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core competencies
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shared activities
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risk reduction
Question 38
Question
________ is an example of a less costly-to-duplicate economies of scope.
Question 39
Question
________ are substitutes for exploiting economies of scope in diversification.
Answer
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Tax havens
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Tax shelters
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Tax freedom
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Strategic alliances
Question 40
Question
In 2001, Peach Computers' diversification strategy was best characterized as
Answer
-
related-linked diversification.
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dominant-business diversification.
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single-business diversification.
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related-constrained diversification.
Question 41
Question
By 2003, Peach Computers' diversification strategy was best characterized as
Answer
-
unrelated diversification.
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related-constrained diversification.
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related-linked diversification.
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dominant-business diversification.
Question 42
Question
Which type of economies of scope is Peach Computers experiencing between its units?
Answer
-
shared activities
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core competencies
-
multipoint competition
-
tax advantages
Question 43
Question
One of the limits of the economies of scope that Peach Computers is leveraging in its diversification strategy is
Answer
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they may limit the ability of a particular business to meet specific customers' needs.
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they are significantly affected by the way a diversified firm is organized.
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they are not tangible and may be reflected only in the shared knowledge, experience and wisdom across businesses.
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the level and type of diversification that a firm pursues can affect the efficiency of this allocation process.
Question 44
Question
If one of the reasons that Peach Computers entered into the electronics industry was to offset weakness in the computer industry because when the computer industry was weak, the electronics industry was strong, and vice versa, Peach Computers would be pursuing which economy of scope?
Answer
-
core competencies
-
multipoint competition
-
tax advantages
-
risk reduction
Question 45
Question
If, when Peach Computers introduced its PeachPit in 2001, the company used its profits in the computer industry to subsidize its operations in the electronics industry and used this subsidy to sell the PeachPit for a price that was less than the cost of producing and selling the MP3 players, this would be an example of
Question 46
Question
Peach Computers' equity holders, its employees, suppliers and customers along with all of those groups and individuals who have an interest in how Peach Computers performs are referred to as
Answer
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focal groups.
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stakeholders.
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supporters
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stockholders.
Question 47
Question
If no other firm in the computer industry were using a diversification strategy similar to Peach Computers', this diversification strategy could be said to be
Answer
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rare and costly to duplicate.
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rare and less costly to duplicate.
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common but costly to duplicate.
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common and less costly to duplicate.
Question 48
Question
In 2001, if Peach Computers did not want to employ a diversification strategy to enter the personal electronics industry, it could use which substitute for diversification?
Question 49
Question
If Peach Computers were looking to getting into the business of making telephones, its diversification would be called
Answer
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related-linked.
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related-constrained.
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related-corporate.
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unrelated.