What's Your Point?

True or False: Persuasion is always knowing what is best for someone else.

True or False: There are three types of appeals.

True or False: Commercials are a form of persuasion.

Match the following vocabulary to the correct definition. Trying to get someone to feel or believe a certain way [blank_start]PERSUASION[blank_end] A topic you are saying is a fact [blank_start]CLAIM[blank_end] Backing up your claim with facts and statistics [blank_start]LOGICAL APPEAL[blank_end] Evidence to back up your belief [blank_start]APPEAL[blank_end] Backing up your claim by convincing your audience something is “right” [blank_start]MORAL APPEAL[blank_end] Backing up your claim by engaging one’s emotions [blank_start]EMOTIONAL APPEAL[blank_end]