97.) People are swayed by dominant personalities

People are swayed by dominant personalities

Giphy (video/mp4)

Follow the Leader

People identified as the leader of the group (and by the group) have one characteristic in common: They speak first. This can lead to the group picking the leader's solution because it was first instead of it's merits. In other words...

Giphy (image/gif)

Kill your darlings

Giphy (image/gif)

Caption: :

To avoid this, have participants write their ideas down before a meeting and circulate them.